Mellie | conversion tracking
- by FixMarketing / elw.dev
- Free
Track 100% of your Shopify orders directly in Google Analytics 4 and Meta with server-side conversion tracking. Never miss a purchase event and see exactly which campaigns drive sales.
About the Mellie | conversion tracking
Track 100% of your Shopify conversions accurately with Mellie's server-side tracking solution for Google Analytics 4 (GA4) and Meta. While typical webshops only capture around 80% of sales data due to ad blockers and unloaded thank-you pages, Mellie ensures complete order tracking by sending data directly from Shopify to your analytics platforms. Every purchase event includes detailed parameters showing campaign sources, mediums, and conversion paths. The setup takes just 2 minutes, and Mellie works seamlessly alongside Google Tag Manager. Get reliable conversion data in your reports immediately, following analytics best practices for precise measurement of your store's performance.
Key features
- Measure 100% of your conversions in GA4 and Meta (server-side tracking)
- It's really easy peasy. There is only a one-time setup of 2 minutes
- Don't worry, Mellie can be used in combination with Google Tag Manager (GTM)
