Skip to content

Table of contents:

Best Ads Shopify apps in 2026 [Updated]

The Best Shopify advertising apps help merchants track, analyze, and improve their marketing performance across multiple channels. From Facebook and TikTok pixel integration to Google Ads tracking and direct mail campaigns, these tools provide essential features for managing social media ads, retargeting customers, and measuring ROI. With server-side tracking, conversion APIs, and analytics capabilities, merchants can effectively monitor customer behavior, optimize ad spend, and build stronger retention strategies across Facebook, Instagram, TikTok, Google, and other major advertising platforms.
    • #1. Reach more shoppers and grow your business with TikTok Ads and TikTok Shop

      Free to install | Additional charges may apply
      Connect with TikTok's highly engaged audience and turn social media viewers into customers through trending hashtags like #TikTokMadeMeBuyIt. This integration lets you sync your Shopify products directly to TikTok, where you can create engaging video ads and showcase items through TikTok Shop. Set up your TikTok ads quickly using your existing images or videos, and track performance with simple one-click pixel integration. For US and UK merchants, manage your TikTok Shop orders and inventory directly from your Shopify admin panel. Join the social commerce revolution and grow your business by reaching millions of potential customers where they spend their time.
      Install from Shopify App Store
      TikTok
    • #2. Google Ads Tracking with 1-click install of Google Pixel. Enhanced Conversions & Upsell Tracking.

      Free to install | Free trial available
      This Google Ads conversion tracking app installs the Google Ads pixel with just one click, eliminating manual setup errors and technical complications. The app automatically maintains Google's tracking code updates through Google Tag (Gtag), so your conversion tracking stays accurate without editing theme files. Key features include enhanced conversion tracking that sends first-party data in a privacy-safe way, plus post-purchase upsell conversion tracking with accurate shipping and tax data. The app works with both individual Google Ads accounts and agency accounts, making it simple to track conversions without any code changes. Say goodbye to conversion pixel errors and enjoy reliable Google Ads tracking that updates automatically as Google makes changes to their system.
      Install from Shopify App Store
      Google Ads Pixel by Nabu
    • #3. Add multi-channel tracking: Facebook Pixel, TikTok Pixel, Pinterest Pixel, Snapchat Pixel & Twitter

      Free plan available | Free trial available
      Track conversions accurately across multiple platforms with this comprehensive pixel integration app. Install Facebook Pixel (Meta Pixel), TikTok Pixel, Pinterest Tag, Snapchat Pixel, and Twitter Pixel all in one place. The app features server-side tracking and Conversion API support to work around iOS 14 limitations, ensuring reliable data collection. Monitor purchase events, add-to-cart actions, and checkout data through Shopify web pixel integration. Set up multiple backup pixels for each platform and manage UTM parameters for detailed campaign tracking. The solution is GDPR-compliant and comes with dedicated US-based support from an experienced DTC team.
      Install from Shopify App Store
      ∞ Facebook Pixel ‑Tiktok Pixel
    • #4. Bring your products in front of Facebook, Instagram, Tiktok, Twitter and Pinterest social audiences.

      Free plan available | Free trial available
      MetaShop Instagram & Facebook helps merchants sell on Facebook Shop and Instagram Shop by creating shoppable posts and stories. This social shopping app lets customers shop and pay directly within Facebook, Instagram, X (Twitter), Pinterest, Threads, and TikTok without leaving their favorite social media apps. The app supports Instagram reels, Instagram stories, Facebook feed, and Instagram feed as shoppable content. Merchants can schedule and auto-post to Instagram, Facebook, Twitter, Pinterest, and Threads, making social marketing simple. With features for Instagram Channel and Facebook Channel integration, the app simplifies Facebook marketing and Instagram marketing while enabling social shopping across multiple platforms. Perfect for merchants looking to reach social audiences and increase sales through Instagram auto post, Facebook auto post, and Pinterest pins.
      Install from Shopify App Store
      MetaShop Instagram & Facebook
    • #5. Optimize ads with Meta Pixel, Facebook CAPI, Improve product data & integrate with Facebook channel

      Free plan available | Free trial available
      Maximize your Facebook and Instagram ad performance with precise Meta Pixel and Conversion API tracking. This app helps you capture every customer interaction and conversion signal, giving you detailed insights into buyer behavior. Set up multiple Facebook Pixels without coding and track real-time UTM attribution to understand your campaign effectiveness. The app simplifies catalog and feed management for Facebook and Instagram ads, letting you optimize product attributes and create custom rules. Perfect for businesses wanting better ad targeting, improved ROAS, and comprehensive tracking across their Facebook marketing channels - especially important with iOS14 changes.
      Install from Shopify App Store
      Omega Facebook Pixel Meta Feed
    • #6. Add multiple Google Ads conversions & GA4.Unlimited server-side event tracking by using Tag Manager

      From $9.99/month | Free trial available
      Track Google Ads conversions and GA4 events accurately with unlimited server-side capabilities through Google Tag Manager. This app lets you install and manage multiple conversion tracking codes seamlessly, including Google Analytics 4 and Bing UET tracking. The one-click GTM setup creates a complete data layer automation system for faster page loads and precise tracking. Perfect for e-commerce stores needing comprehensive conversion tracking, the app integrates smoothly with your existing Google Ads tags and enables custom tracking configurations through GTM. Set up your server-side container quickly and get reliable conversion data across all your marketing campaigns.
      Install from Shopify App Store
      ∞ Google Ads Tracking & GTM
    • #7. Optimize ads via Pixel tracking on Facebook, Meta, TikTok, Snapchat — boost COD capture effectively.

      Free plan available | Free trial available
      Zotek helps you stay ahead of tracking changes and capture every conversion with multi-pixel tracking across Facebook, Meta, TikTok, and Snapchat. Track unlimited pixels to improve ROAS and scale your store confidently. The Conversion API integration bypasses iOS 14 limitations and ad blockers for precise attribution across all ad campaigns. Get real-time reports, UTM insights, and advanced event data to make smarter, data-driven decisions. Auto-sync your Facebook and TikTok catalogs for up-to-date product feeds. Use Product Analytics to identify best sellers and improve retargeting strategies. Setup takes just 2 minutes with no coding required.
      Install from Shopify App Store
      Ⓩ TikTok Pixel Meta Pixel Feed
    • #8. Increase your store sales by reaching Gen Z and Millennials on Snapchat.

      Free to install | Additional charges may apply
      Connect with Gen Z and Millennials where they spend their time - on Snapchat. Join thousands of successful Shopify merchants using Snapchat Ads to grow their online stores and tap into $5 trillion in spending power. This app makes running Snapchat advertising simple and effective. Easily sync your product catalog for dynamic ads, install the Snap Pixel with one click for better tracking, and reach an active audience that checks Snapchat 40 times daily. The app helps you create, manage and measure your ad campaigns directly from your Shopify dashboard. New advertisers can get started with a free ad credit on their first campaign. Perfect for ecommerce stores looking to expand their reach on one of today's most engaging social platforms. Set up your first Snapchat ad campaign and start connecting with potential customers where they're most active.
      Install from Shopify App Store
      Snapchat Ads
    • #9. Send personalized one-off or triggered postcard campaigns to customers & prospects. As easy as email

      Free plan available
      PostPilot makes direct mail marketing as simple as sending email campaigns. Send personalized postcards and mini catalogs to both customers and prospects through one-off or automated triggered campaigns. The platform offers full-funnel solutions including website retargeting, cart abandonment recovery, customer winbacks, and loyalty programs. With PostPilot's in-house printing facilities and expert design services, you get superior quality and performance whether sending single cards or large-scale campaigns. Track your direct mail ROI and campaign results in real-time through an intuitive dashboard. Unlike digital channels, direct mail bypasses spam filters and algorithm changes, creating a reliable marketing channel for your business. The platform combines expert strategy, proprietary data, and seamless execution to deliver exceptional results.
      Install from Shopify App Store
      PostPilot Direct Mail Platform
    • #10. Master your TikTok Ads with ease - grab your trio of TikTok Pixel, TikTok Events API and Feed

      Free plan available | Free trial available
      Omega helps you master TikTok Ads with advanced multi-pixel tracking and TikTok Events API for accurate data, overcoming iOS 14.5 limitations and reducing wasted ad spend. Track pixel performance in real-time, capture events, and analyze purchases as they happen. The automated catalog sync keeps your product feed updated hourly to power high-converting TikTok ads. Launch smart campaigns using the built-in TikTok Campaign Builder, then track results in one dashboard. UTM tracking shows exactly where sales come from and reveals complete buyer paths. View everything in one place for full-funnel visibility and maximum ROI. Note: Omega is an independent app and not officially related to TikTok.
      Install from Shopify App Store
      Omega for your TikTok pixel