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Omega Google Ads, GA4 & GTM
- by Omega
- Free plan available. Free trial available.
- by Omega
-
Built for Shopify
- Free plan available. Free trial available.
Track Google Ads conversions server-side with GTM & GA4. GDPR-compliant Consent Mode v2, Signal Quality scoring, and Business Insights with AI.
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About the Omega Google Ads, GA4 & GTM
Track your Google Ads conversions and GA4 events with server-side tracking through Google Tag Manager. Set up Google Ads conversion tracking using Google tag and Google Pixel without any coding required. Monitor which Shopify conversions reach Google Ads and identify when your tracking needs attention.
Send events to GA4 and GTM with full GDPR/CCPA Consent Mode v2 compliance. Use Signal Quality scoring to measure your tracking health, consent acceptance rates, and conversion lag. Manage multiple ad accounts with custom events for returning and first-time customer purchases.
Explore your store's performance with Business Insights that analyze order, buyer, and product data, then get answers from the AI Sidekick. Handle separate tracking for Shopify Markets, review ROI Optimization metrics, and automate workflows with Shopify Flow integration. Perfect for merchants running Google Ads campaigns who need reliable conversion tracking and analytics.
Launched: April 23, 2025
Key features
- Set up Google Ads conversion tracking with Google tag, no code needed
- Multi-account Ads tracking for Google Pixel, custom events: RC/FC purchases
- Score tracking health, consent acceptance and lag days with Signal Quality
- Explore order, buyer & product performance with Business Insights & AI Sidekick
- Separate Shopify Markets tracking, ROI Compliance, Flow Automation
Integrations with:
- Checkout,
- Shopify Flow,
- Shopify Admin,
- Ga4,
- Google ads Remarketing,
- Google Conversion API,
- GTM,
- Omega Facebook Pixel,
- Server-side tracking
Pricing of Omega Google Ads, GA4 & GTM
Free
Free
- 1 Google Ads account
- 20 orders tracked/month
- 30-day data retention
- Real-time events testing
- Signal Quality & Order Analytics
- Sidekick AI Analytics assistant
- ROI Compliance Checker
- 24/7 live chat support
Starter
$12 / month
or $120/year and save 17%
- All in FREE, plus:
- 100 orders tracked/month
- 60-day data retention
- Server-side tracking
- GA4 & GTM integrations
- Consent Mode
- 24/7 Live chat support
Professional
$29 / month
or $290/year and save 17%
- All in STARTER, plus:
- 3 Google Ads accounts
- Unlimited orders tracked/month
- 180-day data retention
- Shop pay/3rd-party orders tracking
- Full Order, Buyer, Product Analytics
- 2 custom markets included
- 24/7 Live chat support
Enterprise
$89 / month
or $886/year and save 17%
- ALL in Professional, plus:
- Unlimited Google Ads accounts
- 365-day data retention
- White-label reporting
- Dedicated product manager support
- 8 custom markets included
- 24/7 live chat/meeting/phone support
