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CS: Server Side Tracking (GTM)
- by CONVERSIOS SYSTEMS LLC
- Free to install
- by CONVERSIOS SYSTEMS LLC
- Free to install
Fix missing GA4, Meta & Google Ads purchases with server-side GTM tracking. Recover lost orders from PayPal checkouts and ad blockers.
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About the CS: Server Side Tracking (GTM)
This app fixes missing GA4, Meta, and Google Ads purchase tracking by moving your tracking server-side. When shoppers pay through PayPal, use ad blockers, or close their browser before reaching the thank-you page, ad platforms often miss these conversions. Conversios solves this with server-side Google Tag Manager (sGTM) tracking that comes pre-configured with an automated ecommerce data layer—no coding required.
Track key events like Add to Cart, Checkout, and Purchase across GA4, Google Ads, Meta, and Snapchat using first-party cookies that reduce data loss from ad blockers and iOS restrictions. The Order Recovery Engine automatically syncs purchases that were missed due to payment redirects or browser crashes. You can monitor all your GA4, Meta, and Google Ads ecommerce reports in one unified dashboard, making it easier to see your true advertising performance.
Launched: August 1, 2023
Key features
- Server-side GTM (sGTM) tracking for GA4, Google Ads, Meta & Snapchat
- Order Recovery Engine auto-syncs purchases missed by redirects & crashes
- Pre-configured GTM container & automated ecommerce data layer - no code
- First-party cookie tracking to reduce ad blocker & iOS data loss
- GA4, Meta & Google Ads ecommerce reports in one dashboard
Integrations with:
- Checkout - Customer Events,
- Google Ads,
- Google Analytics 4,
- Google Cloud Platform,
- Google Tag Manager,
- Meta (Facebook) Conversion API
Category:
Pricing of CS: Server Side Tracking (GTM)
Free Plan
Free to install
- Server-side Tracking for GA4
- Google Ads Conversion Tracking(Purchase)
- Powerful Google Cloud Servers
- Track Meta, TikTok & Snapchat with CAPI
- Improve Data & Bypass iOS/Ad Blockers
- GA4 Standard Report included
- No custom funnel tracking
- Get Free Audit, Email & chat support
Basic
$60 / month
or $699/year and save 3%
- Server-side tracking for GA4
- Google Ads Conversion Tracking(Purchase)
- Powerful Google Cloud Servers
- Track Meta, TikTok & Snapchat with CAPI
- Order Recovery Engine (Full Auto-Sync)
- GA4, Meta, Google Ads ecommerce reports
- Track up to 5 custom funnel events
- Dedicated Email/Call support
Growth
$120 / month
or $699/year and save 51%
- Server-side tracking for GA4
- Google Ads Conversion Tracking(Purchase)
- Powerful Google Cloud Servers
- Track Meta, TikTok & Snapchat with CAPI
- Order Recovery Engine (Full Auto-Sync)
- GA4, Meta, Google Ads ecommerce reports
- Track up to 5 custom funnel events
- Dedicated Email/Call support
Enterprise
$699 / year
- Server-side Tracking for GA4
- Google Ads Conversion Tracking(Purchase)
- Google Cloud Servers (5 Million Hits)
- Track Meta, TikTok & Snapchat with CAPI
- Order Recovery Engine (Full Auto-Sync)
- GA4, Meta, Google Ads ecommerce reports
- Track up to 5 custom funnel events
- Dedicated Email/Call support
