1PD
- by 1pd
- Free
Make data-driven marketing decisions with insights from your Shopify store, website traffic, and marketing channels. Track customer journeys, marketing ROI, and revenue growth through clear analytics and P&L reporting.
About the 1PD
Make data-driven marketing decisions with 1PD's comprehensive business analytics system. By combining data from Shopify, website traffic, CRM, email campaigns, and marketing platforms, 1PD creates clear insights through marketing P&L and decision trees. Track essential metrics like customer lifetime value, purchase journeys, and marketing ROI to understand what drives your revenue growth. See how different marketing channels affect sales and monitor customer repurchase patterns. 1PD helps you optimize your marketing budget by showing the direct connection between marketing activities and business results, all based on your actual data. Get actionable insights to improve your marketing strategy and increase profit while reducing costs.
Key features
- Marketing Profit & Loss – cause and effect of marketing
- Ecommerce business metrics – increasing profit, and reducing operating costs
- Customers’ purchase journey – understand the role channels in sales
- Repurchases and customer LTV – track customer growth, and recurring revenue
- Sales funnel and paid traffic penetration – refine marketing messages & offers
