ActiveTrail: Email & SMS

ActiveTrail connects your Shopify store to a complete marketing automation platform for email, SMS, WhatsApp, and push notifications. Customer data, orders, and site activity sync in real time, so your campaigns always reflect current store activity. Build automated workflows to recover abandoned carts, welcome new customers, follow up after purchases, and win back inactive shoppers. Target customers based on their purchases, behavior, and lifecycle stage using real-time store data. Product catalogs sync automatically to Facebook and Google Merchant Center. Grow your list with popups, then A/B test your campaigns to find what works best. Track exactly what drives sales across every campaign, channel, and customer segment. Setup takes just minutes with an API key—no technical skills needed.