Bing UET Conversion Tracking
- by Black Lion SRLS
- $4.99/month. Free trial available.
- by Black Lion SRLS
- $4.99/month. Free trial available.
Install Microsoft Advertising UET pixel instantly with no coding. Automatically track page views, purchases, and conversions on any theme.
Claim app
Verify your developer profile to earn a badge and build trust to your apps
About the Bing UET Conversion Tracking
Bing UET Conversion Tracking makes it simple to install the Microsoft Advertising Universal Event Tracking (UET) pixel on your Shopify store without any coding or theme editing. Just add your UET Tag ID from Microsoft Advertising and start tracking automatically. The app monitors page views, product views, add-to-cart actions, checkout starts, and purchases, sending all event data directly to Microsoft Ads. It works seamlessly with every Shopify theme through the Web Pixels API, including popular themes like Dawn and Shrine. Revenue values pass through to your Microsoft Advertising account for accurate conversion tracking. No developer needed—just one-click installation and you're ready to track customer behavior and optimize your advertising campaigns.
Launched: June 8, 2026
Key features
- One-click UET pixel installation — no theme editing or coding required
- Works on all themes via Shopify's Web Pixels API (sandboxed, secure)
- Tracks page views, product views, add-to-cart, checkout, and purchases
- Revenue value passthrough to Microsoft Ads
- Works on every theme including Shrine and Dawn
Integrations with:
- Checkout
Category:
Pricing of Bing UET Conversion Tracking
Standard
$4.99 / month
or $49.99/year and save 17%
- UET pixel installation
- Page view tracking
- Product view tracking
- Add-to-cart tracking
- Checkout tracking
- Purchase tracking with value