Vello

by carryup
From $9/month. Free trial available.

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by carryup
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From $9/month. Free trial available.

Turn Instagram Reels, TikToks, and YouTube Shorts into shoppable videos on your store. Tag products, add AI captions, and sell directly from videos.

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About the Vello

Vello brings shoppable short-form videos directly to your Shopify store. Import content from Instagram Reels, TikTok, and YouTube in seconds, then embed these videos anywhere on your site. Customers can purchase products right from the video player by clicking tagged items at specific timestamps, creating a seamless shopping experience. Choose from customizable widgets including floating bubbles and inline blocks that fit your store design. AI tools automatically generate captions and tag products in your videos, saving you time on setup. No coding needed—get started in minutes with lightweight app embed blocks. Turn your product demos and social content into an engaging storefront experience that drives sales.

Launched: July 27, 2026