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SplitPrice – A/B Testing

SplitPrice – A/B Testing

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Server-side A/B price testing with real validation at checkout. Find your highest-converting product prices through data-driven testing.

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  • SplitPrice – A/B Testing Screenshot
  • SplitPrice – A/B Testing Screenshot
  • SplitPrice – A/B Testing Screenshot
  • SplitPrice – A/B Testing Screenshot
  • SplitPrice – A/B Testing Screenshot
  • SplitPrice – A/B Testing Screenshot
  • SplitPrice – A/B Testing Screenshot
  • SplitPrice – A/B Testing Screenshot
  • SplitPrice – A/B Testing Screenshot
  • SplitPrice – A/B Testing Screenshot

About the SplitPrice – A/B Testing

SplitPrice helps Shopify merchants optimize product pricing through server-side A/B testing. Find your highest-converting price points with real data instead of guesswork. Pick any product, set an alternative price, and automatically split your visitors into two test groups. Group A sees your original price while Group B sees the test variant. The app uses Bayesian statistics to show you which option drives more revenue in real-time. Unlike basic testing tools, SplitPrice validates prices server-side through cart, checkout, and order confirmation. No browser extensions can interfere with your test. Prices render correctly from the first pixel with zero flicker, and you won't need to create duplicate products or variants to run experiments. Check your test results anytime without invalidating data, then graduate the winning price with confidence. Your catalog stays clean while you discover which product amounts actually maximize conversions.
Launched: May 20, 2026

Key features

  • Zero flicker — prices render correctly from the first pixel
  • Test prices carry through cart, checkout, and order confirmation
  • Server-side logic cannot be intercepted by browser extensions
  • No product duplication — your catalog stays clean, no duplicate variants needed
  • BAYESIAN STATISTICS Check results anytime without invalidating your test

Integrations with:

  • Checkout

Pricing of SplitPrice – A/B Testing

Free

Free

  • 1 active test, 100 visitors/month, Basic

Starter

$49 / month

or $490/year and save 17%
  • 3 active tests, 5,000 visitors/month, Fu

Growth

$99 / month

or $990/year and save 17%
  • 10 active tests, 25,000 visitors/month,

Scale

$199 / month

or $1,999/year and save 16%
  • Top features: Unlimited tests, 100,000 v
Install from Shopify App Store