Sentinel

Sentinel tracks which ads actually drive purchases using first-party pixel attribution instead of platform-reported numbers. The app installs a lightweight pixel on your store and matches ad clicks to real Shopify orders, showing you true ROAS, CPA, and revenue by campaign, ad set, and ad. Get accurate ad attribution across Meta, Google, TikTok, and Amazon. The app includes server-side Conversion API (CAPI) for Meta and Google Enhanced Conversions, ensuring reliable tracking even with iOS limitations. Features include AI-powered creative fatigue detection with rotation recommendations, multi-touch attribution models like linear, time-decay, and position-based, plus creative intelligence to identify which ads perform best. Stop relying on inaccurate platform data and see which campaigns truly generate revenue.