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RWA: True Profit Analytics
- by Reiwa Dev Ltd.
- From $12.49/month. Free trial available.
- by Reiwa Dev Ltd.
- From $12.49/month. Free trial available.
Track true net profit after COGS, fees, and ad spend. See P&L waterfalls, contribution margins, and clear actions to fix profit leaks.
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About the RWA: True Profit Analytics
RWA: True Profit Analytics reveals your real net profit by tracking contribution margin, not just revenue or ROAS. See exactly what you earn after COGS, fees, ad spend, and all costs are accounted for.
The app offers two clear dashboards: Founder view shows your complete P&L waterfall from CM1 to CM2 to net profit, while Ads Manager displays POAS and campaign spend for better ad decisions. Import ad spend via CSV, set your COGS and costs, then spot profit leaks with action cards that guide you to fix issues.
Annotate Shopify Analytics events to track what impacts your margins, and export P&L and SKU data as CSV files. The Lift feature adds MCP integration so AI tools like Claude, ChatGPT, and Cursor can query your Founder and Ads dashboards directly for instant profit insights.
Launched: September 2, 2026
Key features
- True profit dashboards: CM1→CM2→net, waterfall, Founder & Ads views
- Import ad spend (CSV), set COGS/costs, export P&L and SKU CSV
- Lift: MCP for AI tools to query Founder & Ads profit metrics
Integrations with:
- ChatGPT,
- Claude
Category:
Pricing of RWA: True Profit Analytics
Base
$12.49 / month
- True profit & CM dashboards
- Product & variant profitability
- Ad spend import (CSV)
- Profit leakage flags & action cards
- CSV export (P&L, SKU, waterfall)
- Shopify Analytics annotations
- Email summary reports
Lift
$17.99 / month
- Everything in Base
- MCP access (Claude, ChatGPT, Cursor)
- Query Founder & Ads dashboards from AI
- Priority support
