MP Tracking Pixel

MP Tracking Pixel helps merchants send storefront and checkout events to Google Analytics 4 without setting up custom tracking. The app combines Shopify Web Pixels with server-side event delivery to track important ecommerce actions and improve conversion reports. Merchants can choose which ecommerce events to send to GA4, making it easier to focus on the data that matters for marketing decisions. The app also lets you map product item IDs so they match between your GA4 reports and product feed data, keeping everything organized and consistent. With server-side delivery, you get more reliable tracking of key storefront events. This focused approach helps merchants maintain cleaner GA4 data and use conversion reports more effectively for their business.