Clay • B2B Wholesale Lock

Clay Lock lets you sell privately by hiding products, prices, and pages from the wrong shoppers. Perfect for wholesale catalogs, members-only shops, VIP early-access drops, or stores that require login before browsing. Lock products, collections, prices, or entire pages on your store. Choose what locked shoppers see—hide content completely, redirect them elsewhere, or ask them to log in first. Give access by customer tag, specific customer, or shared passcode link. Show different versions of your store to different audiences automatically. Create multiple lock rules for tailored buying experiences and turn them on or off anytime. One store, complete control over who sees what.