Wehub

Wehub is a growth decision engine built for merchants who want to understand their true advertising ROI. Connect your Meta and Google ad accounts with one-click authorization to automatically sync order data and ad spend in a unified dashboard. Track real ROAS, compare channel performance, and get budget optimization recommendations without dealing with conflicting data across platforms. The app supports multiple attribution models including first-touch, last-touch, position-based, and data-driven attribution, so you can choose whether to focus on discovery or conversion based on your business stage. View accurate metrics for each campaign series including orders and revenue. The 90-day historical order backfill ensures you have complete data from day one. Built-in diagnostic tools identify attribution blind spots, while actionable budget suggestions tell you which ads deserve more investment, which need monitoring, and which should be scaled back. The UTM link builder and automated spend-to-revenue alignment help marketing teams quickly answer critical questions: where is the money going and which campaigns are actually driving results? Make data-driven decisions daily with insights that reflect your true advertising performance across Meta and Google channels.