FFM Tracker

FFM Tracker helps you track Feature.fm campaign performance by connecting your Shopify orders to the campaigns that drive them. The app captures FFM parameters when customers visit your store and maintains this attribution data throughout their shopping session and checkout process. When a customer completes a paid order, FFM Tracker automatically sends conversion details back to Feature.fm. This lets you see which campaigns are generating actual sales, not just traffic. The app stores attribution information in the customer session and cart to ensure accurate tracking from first click to final purchase.