Origin: Attribution & Profit
- by Origin Attribution
- From $29/month. Free trial available.
- by Origin Attribution
-
Built for Shopify
- From $29/month. Free trial available.
Track real ad performance with server-side attribution that beats ad blockers. See true ROAS, net profit, LTV & customer journeys for every campaign.
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About the Origin: Attribution & Profit
Origin improves your order attribution data and helps you track more orders than regular analytics. This server-side attribution system beats ad blockers, cookie banners, and iOS 14 limitations to give you accurate first-party data.
Get metrics you can't normally see: customer lifetime value (LTV), new vs. return customers, net profit, and true ROAS that includes LTV for each ad, campaign, and UTM link. View the complete customer journey before purchase with multi-touch attribution.
The app automatically syncs costs or lets you add them manually for accurate profit tracking. Connect to AI tools like Claude, ChatGPT, and Cursor through MCP integration. Stop relying on fuzzy data and find out what's actually happening with your Meta ads and marketing campaigns. Origin Pulse unlocks hidden order attribution data so you can calculate real CAC and ROAS for better decision-making.
Launched: November 11, 2022
Key features
- Beat ad blockers and unlock hidden order attribution data with Origin Pulse
- Find ROAS, CAC, LTV, and net profit for your ads & UTM links
- View the full customer journey before purchase with multi-touch attribution
- MCP: Connect to your favourite AI tools including Claude, ChatGPT, and Cursor
- Profit tracking: sync costs automatically or add manually for true net profit
Integrations with:
- Checkout,
- Shopify Admin,
- Conversions API (CAPI),
- Google Ads,
- Meta Ads
Category:
Pricing of Origin: Attribution & Profit
Pro
$29 / month
- 2,000 orders/month
- Origin Pulse tracking (beat ad-blockers)
- MCP server
- 1-year attribution window
- Multi-touch attribution
- Meta Ads & Google Ads integration
- Custom costs & profit tracking
Platinum
$49 / month
- 10,000 orders/month
- Origin Pulse tracking (beat ad-blockers)
- MCP server
- 1-year attribution window
- Multi-touch attribution
- Meta Ads & Google Ads integration
- Custom costs & profit tracking
- UTM set cost rules