Lexer
- by Lexer
- Free to install. Additional charges may apply.
Unify and enrich your customer data in one central hub. Drive targeted marketing campaigns with 150+ customer attributes, predictive insights, and expert retail guidance from Lexer's success team.
About the Lexer
Lexer's Customer Data & Experience Platform (CDXP) helps retailers understand and connect with their customers through data-driven marketing, sales, and service. By creating a complete single customer view updated in real-time, you can make informed decisions across all channels. The platform unifies your customer data, adds 150+ customer attributes through enrichment, and enables predictive insights about customer behavior. Create targeted segments for personalized campaigns while getting expert guidance from Lexer's retail-experienced success team. With comprehensive onboarding and strategic support, Lexer ensures your team can effectively use customer data to drive profitable growth and deliver better customer experiences.
Key features
- Unification: we centralize your data so you can trust it across the board.
- Enrichment: we create 150+ attributes per customer. Create metrics with meaning.
- Predictive: unpack what customers do next with built for you propensity models
- Segmentation: always on, or one-time campaigns to deliver personalization
- Services: Our in-house success team are retail pros with playbooks ready for you
