Hachette Adobe Campaign

This Adobe Campaign integration is exclusively designed for Hachette Publishing group stores, helping manage customer data and order synchronization with the Hachette ECRM system. The app maintains a seamless connection between your Shopify store and Adobe Campaign server, ensuring all historical orders are properly synced. It handles daily updates of customer information while maintaining GDPR compliance for customer consent management. To get started, you'll need Adobe Campaign server credentials from the Hachette ECRM and IT teams. The app helps keep your customer database accurate and up-to-date, automatically transferring order information and managing customer opt-in/opt-out preferences in accordance with data protection regulations.