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Matomo Analytics

Matomo Analytics

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Track your store's traffic and customer behavior with Matomo Analytics. Get detailed ecommerce insights while keeping full data ownership. Easy 2-minute setup with privacy-focused tracking and UTM attribution support.

  • Matomo Analytics Screenshot
  • Matomo Analytics Screenshot
  • Matomo Analytics Screenshot
  • Matomo Analytics Screenshot
  • Matomo Analytics Screenshot
  • Matomo Analytics Screenshot
  • Matomo Analytics Screenshot
  • Matomo Analytics Screenshot
  • Matomo Analytics Screenshot
  • Matomo Analytics Screenshot
  • Matomo Analytics Screenshot
  • Matomo Analytics Screenshot

About the Matomo Analytics

Matomo Analytics gives you complete control over your store's data with quick integration that takes just minutes. Track your customers' complete shopping journey with enhanced ecommerce features, including product views, engagement metrics, and detailed visitor behavior. Perfect for privacy-conscious merchants, the app offers GDPR-compliant tracking with consent management and cookieless options. Whether you use Matomo Cloud or On-Premise, you'll get accurate first-party UTM tracking and referrer attribution. The simple setup requires no theme modifications, making it ideal for stores that want reliable analytics while maintaining data ownership.

Key features

  • Less then 2-minute setup; zero theme edits
  • Tracks customer views
  • Monitor visitor engagement and analyze customers journey
  • GDPR compliant, consent mode + cookieless fallback
  • UTM & referrer attribution (first-party)

App highlights:

    • Use directly in Shopify admin
    • Works with the latest themes

Integrations with:

  • Matomo

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