Synth

Synth is an AI Commercial Operator that connects sell-through, inventory, orders and market data across retail and DTC channels to turn insights into revenue decisions and automated work. The app reads sell-through data from every retailer and detects where revenue is growing, leaking or stuck. Synth flags velocity declines, dark doors and stockouts before they impact your topline. It calculates what's at stake and runs 100+ automated Plays that recover, protect and grow retail revenue. The platform routes insights to the right teams—Leadership sees dollars at risk, Commercial teams get retailer stories, Operations receives workflows, and Field gets next actions. Built for consumer brands selling through Sephora, Target, Whole Foods and Amazon, Synth ensures your team acts on the right signals every week.