Skip to content

Table of contents:

Best Marketing Shopify apps in 2026 [Updated]

The best Shopify marketing apps help merchants grow their business through multiple channels - from email marketing and pop-ups to WhatsApp automation and abandoned cart recovery. This curated collection features essential tools for collecting product reviews, managing back-in-stock alerts, running direct mail campaigns, building mobile apps, and converting social followers into subscribers. Whether you need to build your email list, recover lost sales, or strengthen social proof, these top-rated apps provide proven solutions to expand your store's reach and engage customers effectively.
    • #1. SendWILL (Trustoo): grow your list with popups, send email campaigns & automate sales on autopilot.

      Free
      SendWILL (Trustoo) is an all-in-one email marketing platform designed to grow your e-commerce business. Capture emails using popups, exit-intent triggers, spin-the-wheel games, and sign-up forms. Create beautiful email campaigns with the drag-and-drop editor and professional templates. Automate your marketing with welcome series, cart recovery emails, discount alerts, and customer win-back flows. Customize popup designs and email templates to match your brand perfectly. Subscribers sync automatically to Shopify and integrate with Klaviyo, Mailchimp, SMSBump, and Privy. Easy setup with no coding required. Get 24/7 support via chat or email. Drive more sales on autopilot with SendWILL.
      Install from Shopify App Store
      SendWILL Popup Email Marketing
    • #2. Notify Customers with Restock Alert when items are back in stock & make out-of-stock waitlist

      Free plan available | Free trial available
      Never miss a sale with Kbite's comprehensive back in stock notification system. When items are out of stock, customers can click the "Notify Me" button to join the waitlist and receive automatic restock alerts via email or SMS. Track product demand through detailed waitlist analytics and grow your marketing list simultaneously. The app also sends price drop notifications to alert customers about sales. Customize notification templates, button appearance, and automated messages to match your brand. Perfect for managing out-of-stock products, recovering potential sales, and keeping customers informed when items become available again. Seamlessly integrate customer data with your email marketing for better engagement and increased sales conversion.
      Install from Shopify App Store
      Back In Stock,Notify Me: Kbite
    • #3. Grow sales with pre-order, backorder. Add out of stock waitlists with 'notify me' & restock alerts.

      Free plan available | Free trial available
      Never miss a sale opportunity with this easy-to-use pre-order and back in stock management app. Set up pre-orders to capture sales even when products are temporarily out of stock, and create waitlists with a simple "Notify Me" button for sold-out items. The app automatically sends restock alerts to interested customers when products become available again. Working at the variant level, you can manage backorders, presales, and stock notifications for specific product options. Get started in minutes with help from our 24/7 live chat support team who are ready to assist you every step of the way.
      Install from Shopify App Store
      Preorder, Back in stock Duck
    • #4. Unlock additional revenue with a feature rich wishlist solution that drives customer engagement.

      From $19/month | Free trial available
      Swish (formerly Wishlist King) helps you create a personalized shopping experience with a comprehensive wishlist solution. Customers can save their favorite products throughout their shopping journey, while you gain valuable insights through advanced analytics. The app seamlessly integrates with your store theme and includes automated wishlist notifications to drive sales at the right moment. With built-in connections to Klaviyo, GA4, and Meta, plus free setup and customization service across all plans, Swish makes it easy to implement a professional wishlist system that matches your brand. Track customer preferences, increase conversions, and deliver a better shopping experience with this feature-rich wishlist tool.
      Install from Shopify App Store
      Swish (formerly Wishlist King)
    • #5. Notify Customers with back in stock alert when items are restock & make out-of-stock waitlist

      Free
      Never miss a sales opportunity with REZ Notify Me, a complete back-in-stock alert solution for your Shopify store. When items are out of stock, display a customizable "Notify Me" button that lets customers join your product waitlist. The app automatically sends restock notifications via email when products become available again. Track customer demand through detailed product analytics while building your mailing list. With fully customizable notification templates and alert emails, you can keep shoppers engaged and informed about the items they want. Send up to 1,000 email notifications monthly and get support from our dedicated team via live chat or email whenever you need help.
      Install from Shopify App Store
      REZ Back In Stock Notify Me
    • #6. Wiz creates AI email marketing flows, campaigns & newsletters to recover abandoned carts & checkout

      Free plan available | Free trial available
      Wiz AI makes email marketing simple with automated abandoned cart recovery and abandoned checkout flows. Set up in one click to recover lost sales with AI-generated email sequences that work automatically. Create email marketing campaigns and newsletters from a simple prompt - the AI turns your ideas into branded emails instantly. Send welcome emails to new subscribers through automated pop-ups and flows. The app handles abandoned cart recovery, welcome sequences, and regular campaigns all in one place. Choose from AI email templates in 16 languages including English, Spanish, German, French, Portuguese, Italian, Dutch, Polish, Swedish, Norwegian, Danish, Finnish, Turkish, Arabic, Hebrew, and Hungarian. Advanced segmentation happens automatically so your messages reach the right customers. Use the drag-and-drop editor to customize emails, track analytics, monitor open rates, and check deliverability. Everything syncs with your Shopify store for easy email marketing that recovers abandoned carts and grows your business.
      Install from Shopify App Store
      Wiz AI Abandoned Cart Recovery
    • #7. Send personalized one-off or triggered postcard campaigns to customers & prospects. As easy as email

      Free plan available
      PostPilot makes direct mail marketing as simple as sending email campaigns. Send personalized postcards and mini catalogs to both customers and prospects through one-off or automated triggered campaigns. The platform offers full-funnel solutions including website retargeting, cart abandonment recovery, customer winbacks, and loyalty programs. With PostPilot's in-house printing facilities and expert design services, you get superior quality and performance whether sending single cards or large-scale campaigns. Track your direct mail ROI and campaign results in real-time through an intuitive dashboard. Unlike digital channels, direct mail bypasses spam filters and algorithm changes, creating a reliable marketing channel for your business. The platform combines expert strategy, proprietary data, and seamless execution to deliver exceptional results.
      Install from Shopify App Store
      PostPilot Direct Mail Platform
    • #8. Faster list growth is just the beginning. Convert Instagram followers into email and SMS subscribers

      From $229/month | Free trial available
      Convert your Instagram followers into valuable email and SMS subscribers through automated giveaways and campaigns. This app connects with Klaviyo, Attentive, and popular loyalty programs like Smile, LoyaltyLion, Yotpo, and Stamped to grow your marketing lists directly from Instagram DMs. When customers follow your brand or share user-generated content (UGC), the app triggers personalized email and SMS flows to maintain engagement. Track sales performance and reward social interactions with loyalty points, creating a seamless connection between your social media presence and marketing channels. Perfect for brands looking to turn social engagement into measurable subscriber growth and sales conversions.
      Install from Shopify App Store
      Gatsby: Convert Your Followers
    • #9. Use popups and banners to collect emails and phone numbers from visitors and boost sales!

      Free plan available | Free trial available
      Grow your email and phone subscriber lists with customizable pop-ups, banners, and smart bars that seamlessly match your store's design. Create targeted campaigns to direct visitors to specific URLs and share important announcements with your customers. The intuitive drag-and-drop editor lets you design eye-catching widgets that capture leads and showcase special offers. Add webhooks to improve customer communication and set up smart bars to display key information consistently across your store. Whether you need to collect contact details, share coupon codes, or make announcements, these conversion tools work naturally with your store's look and feel.
      Install from Shopify App Store
      Pop Convert ‑ Pop Ups, Banners
    • #10. TrustWILL(formly Trustoo): collect visual reviews, engage customers, and build brand trust.

      Free plan available | Free trial available
      TrustWILL (formerly Trustoo) is a review solution from CWILL that helps merchants collect and display photo and video reviews to build customer trust. The app showcases authentic customer feedback through customizable widgets that match your brand style, turning real experiences into social proof that drives conversions. Collect reviews easily via QR codes, WhatsApp, Amazon, and other platforms. Send automatic review request emails with photo incentives to gather visual content. The app features auto-translate functionality for multi-language support with unlimited translation, making it perfect for global stores. Display reviews in beautiful, customizable widgets using a visual editing page for quick setup. AI Insights analyze and summarize key points from reviews while smartly sorting high-value feedback. Get data-driven insights on review performance and conversion impact. 24/7 multilingual support ensures you're covered worldwide.
      Install from Shopify App Store
      TrustWILL Product Reviews app