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Best Marketing Shopify apps in 2026 [Updated]

The best Shopify marketing apps help merchants grow their business through multiple channels - from email marketing and pop-ups to WhatsApp automation and abandoned cart recovery. This curated collection features essential tools for collecting product reviews, managing back-in-stock alerts, running direct mail campaigns, building mobile apps, and converting social followers into subscribers. Whether you need to build your email list, recover lost sales, or strengthen social proof, these top-rated apps provide proven solutions to expand your store's reach and engage customers effectively.
    • #1. Trustoo (Ecomsend): grow your list with popups, send email campaigns & automate sales on autopilot.

      Free
      Grow your e-commerce business with Trustoo (Ecomsend), an all-in-one email marketing platform. Build your email list using engaging popups, exit-intent forms, and interactive spin-the-wheel games. Create professional email campaigns using the simple drag-and-drop editor, and set up automated flows for welcome series, abandoned cart recovery, and customer win-back emails. All templates and popups are fully customizable to match your brand identity. The platform automatically syncs with Shopify and integrates smoothly with popular marketing apps like Klaviyo and Mailchimp. Get started quickly without coding, and enjoy reliable support via chat or email whenever you need it.
      Install from Shopify App Store
      Trustoo Popup Email Marketing
    • #2. Notify Customers with Restock Alert when items are back in stock & make out-of-stock waitlist

      Free plan available | Free trial available
      Never miss a sale with Kbite's comprehensive back in stock notification system. When items are out of stock, customers can click the "Notify Me" button to join the waitlist and receive automatic restock alerts via email or SMS. Track product demand through detailed waitlist analytics and grow your marketing list simultaneously. The app also sends price drop notifications to alert customers about sales. Customize notification templates, button appearance, and automated messages to match your brand. Perfect for managing out-of-stock products, recovering potential sales, and keeping customers informed when items become available again. Seamlessly integrate customer data with your email marketing for better engagement and increased sales conversion.
      Install from Shopify App Store
      Back In Stock,Notify Me: Kbite
    • #3. Grow sales with pre-order, backorder. Add out of stock waitlists with 'notify me' & restock alerts.

      Free plan available | Free trial available
      Never miss a sale opportunity with this easy-to-use pre-order and back in stock management app. Set up pre-orders to capture sales even when products are temporarily out of stock, and create waitlists with a simple "Notify Me" button for sold-out items. The app automatically sends restock alerts to interested customers when products become available again. Working at the variant level, you can manage backorders, presales, and stock notifications for specific product options. Get started in minutes with help from our 24/7 live chat support team who are ready to assist you every step of the way.
      Install from Shopify App Store
      Preorder, Back in stock Duck
    • #4. Unlock additional revenue with a feature rich wishlist solution that drives customer engagement.

      From $19/month | Free trial available
      Swish (formerly Wishlist King) helps you create a personalized shopping experience with a comprehensive wishlist solution. Customers can save their favorite products throughout their shopping journey, while you gain valuable insights through advanced analytics. The app seamlessly integrates with your store theme and includes automated wishlist notifications to drive sales at the right moment. With built-in connections to Klaviyo, GA4, and Meta, plus free setup and customization service across all plans, Swish makes it easy to implement a professional wishlist system that matches your brand. Track customer preferences, increase conversions, and deliver a better shopping experience with this feature-rich wishlist tool.
      Install from Shopify App Store
      Swish (formerly Wishlist King)
    • #5. Grow your email & SMS list with email popups, embedded forms, spin wheel, and discount pop ups.

      Free plan available | Free trial available
      Grow your email and SMS subscriber list effectively with 1Click Popups' customizable email popups, embedded forms, and announcement tools. Create engaging spin wheels and discount pop ups to capture more sign ups, or display targeted exit offers and cart savers. Take advantage of Shop's massive user base for lead generation, enabling faster checkout for over 100M shoppers. The app automatically generates and applies unique discount codes, while seamlessly syncing your subscribers with popular marketing platforms like Shopify Email, Klaviyo, and Mailchimp. Build your forms and popups easily using the visual editor, with options for double opt-in to ensure quality subscribers. Perfect for merchants looking to expand their marketing reach through email and SMS collection.
      Install from Shopify App Store
      1CP: Email Popups & Spin Wheel
    • #6. Notify Customers with back in stock alert when items are restock & make out-of-stock waitlist

      Free
      Never miss a sales opportunity with REZ Notify Me, a complete back-in-stock alert solution for your Shopify store. When items are out of stock, display a customizable "Notify Me" button that lets customers join your product waitlist. The app automatically sends restock notifications via email when products become available again. Track customer demand through detailed product analytics while building your mailing list. With fully customizable notification templates and alert emails, you can keep shoppers engaged and informed about the items they want. Send up to 1,000 email notifications monthly and get support from our dedicated team via live chat or email whenever you need help.
      Install from Shopify App Store
      REZ Back In Stock Notify Me
    • #7. Send personalized one-off or triggered postcard campaigns to customers & prospects. As easy as email

      Free plan available
      PostPilot makes direct mail marketing as simple as sending email campaigns. Send personalized postcards and mini catalogs to both customers and prospects through one-off or automated triggered campaigns. The platform offers full-funnel solutions including website retargeting, cart abandonment recovery, customer winbacks, and loyalty programs. With PostPilot's in-house printing facilities and expert design services, you get superior quality and performance whether sending single cards or large-scale campaigns. Track your direct mail ROI and campaign results in real-time through an intuitive dashboard. Unlike digital channels, direct mail bypasses spam filters and algorithm changes, creating a reliable marketing channel for your business. The platform combines expert strategy, proprietary data, and seamless execution to deliver exceptional results.
      Install from Shopify App Store
      PostPilot Direct Mail Platform
    • #8. Wiz creates AI email marketing flows, campaigns & newsletters to recover abandoned carts & checkout

      Free plan available | Free trial available
      Simplify your Shopify email marketing with AI-powered automation. This app creates complete email flows and campaigns with just one click, helping you recover abandoned carts and checkouts automatically. Get professionally designed, branded emails for cart recovery, welcome series, and newsletters without needing any marketing expertise. The easy-to-use drag-and-drop editor lets you customize email templates, while built-in analytics track open rates and deliverability. Perfect for merchants looking to automate their email marketing flows, send targeted campaigns, and bring back customers who left items in their cart. A comprehensive alternative to traditional email marketing platforms, offering all the essential tools to grow your store's email revenue.
      Install from Shopify App Store
      Wiz AI Abandoned Cart Recovery
    • #9. Faster list growth is just the beginning. Convert Instagram followers into email and SMS subscribers

      From $229/month | Free trial available
      Convert your Instagram followers into valuable email and SMS subscribers through automated giveaways and campaigns. This app connects with Klaviyo, Attentive, and popular loyalty programs like Smile, LoyaltyLion, Yotpo, and Stamped to grow your marketing lists directly from Instagram DMs. When customers follow your brand or share user-generated content (UGC), the app triggers personalized email and SMS flows to maintain engagement. Track sales performance and reward social interactions with loyalty points, creating a seamless connection between your social media presence and marketing channels. Perfect for brands looking to turn social engagement into measurable subscriber growth and sales conversions.
      Install from Shopify App Store
      Gatsby: Convert Your Followers
    • #10. AI powered commerce & support. Acquire new users and reduce CAC across Whatsapp, Instagram, Email

      $4.99/month | Free trial available
      BusinessOnBot helps D2C brands increase sales and engagement with AI-powered automation across WhatsApp, Instagram, Email, and web chat. The unified inbox lets your team handle multi-agent customer support quickly and efficiently. The AI bot answers customer queries, recovers abandoned carts, drives upsells, and automates order updates. This reduces your customer acquisition cost (CAC), cuts down team workload, and improves conversions and retention. Key features include WhatsApp Commerce for seamless transactions, smart automation for campaigns that convert COD to prepaid, instant agent support across channels, cart recovery with timely nudges, and automatic order and delivery updates to keep customers informed.
      Install from Shopify App Store
      Omnichannel Marketing &Support