Best free Email marketing Shopify apps in 2026 [Updated]
PickYourApp Review Team
6 min read
•
Feb 27, 2026
The Best Free Shopify email marketing apps help merchants build subscriber lists, recover abandoned carts, and run automated campaigns without upfront costs. From customizable pop-ups and spin wheels to AI-powered automation and SMS integration, these tools provide essential features for growing your customer base. Whether you need simple newsletter functionality or advanced multi-channel marketing capabilities, these free solutions offer professional email templates, subscriber management, and campaign analytics to effectively engage customers and increase sales.
-
#1. SendWILL (Ecomsend): grow your list with popups, send email campaigns & automate sales on autopilot.
SendWILL (Trustoo) is an all-in-one email marketing platform designed to grow your e-commerce business. Capture emails using popups, exit-intent triggers, spin-the-wheel games, and sign-up forms. Create beautiful email campaigns with the drag-and-drop editor and professional templates. Automate your marketing with welcome series, cart recovery emails, discount alerts, and customer win-back flows. Customize popup designs and email templates to match your brand perfectly. Subscribers sync automatically to Shopify and integrate with Klaviyo, Mailchimp, SMSBump, and Privy. Easy setup with no coding required. Get 24/7 support via chat or email. Drive more sales on autopilot with SendWILL.Install from Shopify App Store
-
#2. Shopify Flow is your automation and integration platform for ecommerce.
Shopify Flow helps you run your online store more efficiently through smart automation and integration. Create custom workflows to handle everyday ecommerce tasks like marketing campaigns, order processing, inventory updates, and fraud monitoring. Save time by setting up automated processes that work exactly how you need them. Connect your store with popular tools like Slack and Google Sheets, or use hundreds of ready-made workflow templates. Whether you're managing tags, metafields, or B2B operations, Flow lets you add custom logic and unlimited actions to make your store work smarter, not harder.Install from Shopify App Store