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Best free Email marketing Shopify apps in 2026 [Updated]
PickYourApp Review Team
6 min read
•
Jul 08, 2026
The Best Free Shopify email marketing apps help merchants build subscriber lists, recover abandoned carts, and run automated campaigns without upfront costs. From customizable pop-ups and spin wheels to AI-powered automation and SMS integration, these tools provide essential features for growing your customer base. Whether you need simple newsletter functionality or advanced multi-channel marketing capabilities, these free solutions offer professional email templates, subscriber management, and campaign analytics to effectively engage customers and increase sales.
| Name | Rate on Shopify | Price | Free trial | Key features |
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#1. SendWILL (Ecomsend): grow your list with popups, send email campaigns & automate sales on autopilot.
SendWILL (Ecomsend) is an all-in-one email marketing platform designed to help e-commerce businesses grow their subscriber lists and automate sales. Capture emails using customizable popups, exit-intent triggers, sign-up forms, and spin-the-wheel games. Create professional email campaigns with an easy drag-and-drop editor and ready-made templates. Automate essential workflows including welcome series, cart recovery emails, discount alerts, and customer win-back campaigns. All email templates and popup designs are fully customizable to match your brand. Subscribers automatically sync to Shopify and integrate seamlessly with popular marketing apps like Klaviyo, Mailchimp, SMSBump, and Privy. Drive more sales with popup discounts and post-purchase flows. Get 24/7 support via chat or email from the CWILL team. -
#2. Shopify Flow is your automation and integration platform for ecommerce.
Shopify Flow helps you run your online store more efficiently through smart automation and integration. Create custom workflows to handle everyday ecommerce tasks like marketing campaigns, order processing, inventory updates, and fraud monitoring. Save time by setting up automated processes that work exactly how you need them. Connect your store with popular tools like Slack and Google Sheets, or use hundreds of ready-made workflow templates. Whether you're managing tags, metafields, or B2B operations, Flow lets you add custom logic and unlimited actions to make your store work smarter, not harder. -
#3. Automated, personalized back in stock alerts with branded follow-up emails to recover lost sales.
XFlow Back in Stock Alert helps you recover lost sales by sending automated, personalized back in stock alerts to customers. Add a back in stock button to any product page to capture signups and send branded restock alerts with custom email designs. Target customers by product, collection, or segment based on their behavior and purchase history. Send unlimited follow-up emails per restocked product instead of just one restock alert. Set up simple workflows to automate your back in stock emails, then reuse templates and workflows across multiple campaigns. Track subscriber demand and performance to optimize conversions. Get notifications for your internal team when products are restocked. Includes 24/7 live chat support to help you maximize results from your back in stock campaigns. -
#4. Drive Incredible Retention via Email, WhatsApp, SMS, Push Notification & Popups
Mergn helps Shopify merchants drive retention and repeat purchases through multi-channel campaigns and automated journeys. Engage customers at the right moments across email, SMS, WhatsApp, and push notifications with personalized messaging that builds habits and encourages reorders. Use drag-and-drop customer segmentation to group shoppers by behavior and purchase history. Launch targeted campaigns—one-off, recurring, or behavior-driven—to reach customers when it matters most. Set up automated journeys with personalized flows, smart reminders, and incentives that turn interactions into meaningful actions. Track performance with real-time analytics and reporting that shows conversions, ROI, and revenue. Behavioral and website insights inform your campaigns, helping you make data-driven decisions. Seamless custom integrations unlock even more possibilities for your store. -
#5. Notify customers by restock alert when items are back in stock & create an out-of-stock waitlist.
Never miss a sale with Back In Stock! Alert Engine, a complete solution for managing out-of-stock products. When items are unavailable, customers can click the customizable "Notify Me" button to join your waitlist. The app automatically sends restock alerts via email once products return to inventory. Track customer demand through detailed waitlist analytics and expand your mailing list naturally. Beyond restock notifications, the app handles price drop alerts, low stock warnings, and abandoned cart follow-ups. Works seamlessly with popular email platforms like Klaviyo and supports multiple languages. The user-friendly setup takes minutes, fits most Shopify themes, and includes 24/7 customer support to help you maximize recovery of lost sales opportunities. -
#6. Turn browsers into buyers with a powerful wishlist. Easy setup, full customization and 24/7 support
Joy Wishlist helps turn casual browsers into buyers by letting customers save products they love for later. With one-click functionality, shoppers can easily add items to their wishlists and return to purchase when ready, increasing your store's conversions. The app offers complete customization options so you can match every detail to your brand identity - from colors and button styles to display layouts. Make the wishlist feature look like a natural part of your store. Track customer behavior through comprehensive analytics that show you what products customers are saving, helping you understand shopping patterns and preferences. Monitor customer favorites with detailed insights into their wishlists. Setup is straightforward, and the dedicated support team is available 24/7 to assist with installation and any questions you might have. The app integrates seamlessly with your Shopify store, allowing customers to save their favorite products and come back to complete purchases at their convenience. -
#7. Build your brand with beautiful wishlist emails, flexible campaigns, and personalized alerts.
Turn wishlist intent into revenue with beautiful multilingual emails and personalized alerts. Recover sales through automated wishlist reminders, price drop notifications, back-in-stock alerts, and low-stock warnings. Each email can include discount codes to increase conversions and encourage repeat purchases. Capture emails from anonymous shoppers with real-time wishlist alerts displayed in popups for product updates, restocks, and low inventory. Built-in multilingual email templates make it easy to reach customers in their preferred language. Launch automated or manual email campaigns using ready-made templates. Connect with Klaviyo, Omnisend, and Shopify Flow for advanced marketing automation. The app integrates automatically with your theme using smart injection and offers a developer-friendly setup for customization. -
#8. Automate the process of sending upsell emails to increase revenue with minimal marketing effort.
Turn your order confirmation emails into effective sales opportunities with SpurIT Upsell Email Marketing. This app automatically sends personalized product recommendations based on customer purchases, going beyond standard "thank you" messages. When customers complete an order, they receive relevant upsell offers that match their interests and buying patterns. The app lets you customize email templates for different regions and set specific time intervals for follow-up campaigns. Track your email marketing success through instant statistics and reports to understand customer engagement. With purchase-based notifications, you can create targeted email campaigns that resonate with your customers and drive additional sales. Make every customer interaction count by sending automated upsell offers that feel personal and timely. Whether it's suggesting complementary products or promoting related items, this email marketing solution helps you maintain customer relationships while increasing revenue. -
#9. Combine all sales into a multi-agent platform. Create the best shopping experience!
Manage your entire sales process effectively with this comprehensive CRM platform. Connect with customers seamlessly through integrated communication tools while building your customer database. Create and track tasks, supervise your team's performance, and assign customer conversations to the right team members to close more deals. Handle all your business operations in one place - from order management and payment processing to delivery tracking and phone systems. Browse your product catalog, generate new orders, and process invoices with ease. This multi-agent platform brings together everything you need to deliver an exceptional shopping experience and grow your sales month after month. -
#10. Create custom email popups, spin-to-win wheels, and instant discounts to collect subscriber leads.
Qorix Popup & Spin Wheel helps merchants capture leads and grow their email subscriber list through customizable newsletter popups and interactive spin-to-win campaigns. Design engaging email popups with a user-friendly editor to collect visitor information. Reward customers with instant discounts that apply automatically at checkout, creating a seamless shopping experience. The app features spin-to-win wheel popups to engage visitors and encourage email submissions. Track campaign performance with built-in analytics and manage your subscriber lists efficiently. Perfect for stores looking to build their audience and increase customer engagement through simple, effective popup marketing tools.
