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Best free Marketing Shopify apps in 2026 [Updated]
PickYourApp Review Team
6 min read
•
Jul 29, 2026
The best free Shopify marketing apps help merchants grow their business through customer reviews, abandoned cart recovery, email marketing, and mobile engagement. From collecting product reviews with Trustoo to recovering lost sales via WhatsApp notifications, these essential tools enable automated marketing workflows without upfront costs. Whether you need email popups for list building, restock alerts for inventory management, or direct mail campaigns for customer retention, these free marketing solutions provide the core features needed to expand your store's reach and convert more shoppers into loyal customers.
| Name | Rate on Shopify | Price | Free trial | Key features |
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#1. CWILL (SendWILL): grow your list with popups and turn subscribers into sales with email.
CWILL (SendWILL) helps Shopify merchants grow their email list and run effective email marketing campaigns. Collect subscribers using email popups, exit-intent forms, newsletter signup forms, and spin-the-wheel offers that capture attention and drive conversions. Create professional email campaigns with the drag-and-drop editor and ready-made templates. Set up automated emails including welcome series, abandoned cart recovery, discount alerts, and customer win-back campaigns to turn subscribers into sales. Customize popup designs and email templates to match your brand style perfectly. Sync subscribers with Shopify Email and track campaign performance. Works seamlessly with Klaviyo, Mailchimp, SMSBump, and Privy. Previously known as Trustoo and EcomSend. -
#2. Shopify Flow is your automation and integration platform for ecommerce.
Shopify Flow helps you run your online store more efficiently through smart automation and integration. Create custom workflows to handle everyday ecommerce tasks like marketing campaigns, order processing, inventory updates, and fraud monitoring. Save time by setting up automated processes that work exactly how you need them. Connect your store with popular tools like Slack and Google Sheets, or use hundreds of ready-made workflow templates. Whether you're managing tags, metafields, or B2B operations, Flow lets you add custom logic and unlimited actions to make your store work smarter, not harder. -
#3. Increase sales with web push notifications & creative announcement bars with countdown timers.
Drive sales with web push notifications that connect directly with customers - no email or phone number needed. Send targeted product alerts, promotional offers, and cart recovery reminders straight to subscribers' browsers. Create eye-catching announcement bars featuring countdown timers, sale motivators, and free shipping alerts to engage shoppers. Perfect for seasonal campaigns like Halloween and Black Friday, the app includes ready-to-use push notification templates and automation tools. Set up price drop alerts, delivery updates, and promotional campaigns to keep customers coming back. The combination of push notifications and dynamic announcement bars helps turn visitors into buyers while making your store more interactive and sales-focused. -
#4. Grow your SMS & email list with email popups, sms popups, spin wheel popup and discount pop ups.
Grow your email and SMS subscriber list with engaging popup forms and an interactive spin wheel. Create customized email popups, SMS collection forms, and spin-to-win offers that match your store's design. Offer automatic discounts like free products, BOGO deals, free shipping, and more to encourage signups. The app includes exit intent triggers, countdown timers, and email validation to ensure quality leads. Make collecting customer contacts fun with gamified popups featuring spin wheels, discount offers, and special deals. Perfect for newsletter signups, exit offers, and running promotional campaigns that convert visitors into subscribers. Set up multiple popup types with flexible timing and targeting options to maximize your marketing list growth. -
#5. WhatsApp abandoned cart & checkout recovery, share & chat button for live chat customer support.
Recover abandoned carts and checkouts manually through WhatsApp with this customer service app. The WhatsApp chat button lets customers connect directly with your support staff for live chat assistance. Perfect for helping confused shoppers complete their purchases. Set up multiple chat agents to provide support during different shift timings. The app includes a proactive messaging feature that automatically triggers sale messages to offer discounts. Customize the WhatsApp chat and share buttons to match your store's branding and colors. Manual cart recovery via WhatsApp makes it easy to bring customers back to complete their orders. The share button displays on your storefront, allowing customers to reach out for help. Use live chat to upsell products and provide real-time customer support. COD verification feature coming soon for quick order confirmation. -
#6. Display discounts when visitors try to leave without buying, reduce abandoned carts and browsers.
Last Second Coupon helps you recover lost sales by showing targeted discount offers when visitors are about to leave your store. Instead of letting potential customers abandon their shopping journey, this exit-intent popup app displays customizable discount offers at the right moment. You can set specific rules based on cart value, location, and pages visited to show relevant offers to the right visitors. The popup designs are fully customizable with your own images and brand elements, plus you can use ready-made holiday themes for seasonal sales. Turn leaving visitors into paying customers and reduce cart abandonment with well-timed discount offers that convince shoppers to complete their purchase. -
#7. Get discovered in AI search engines. Optimize your GEO, AEO, and indexing to attract more visitors.
Increase your store's visibility across ChatGPT, Claude, Gemini, Perplexity, and other AI-powered search engines. Kedra AI Index helps AI systems understand your products and content through AI-ready indexing, llms.txt files, and agents.md generation. Get better GEO and AEO performance with store audits and optimization insights. Track AI-referred visits to see which AI assistants send traffic to your store. Monitor prompt rankings across different LLMs and identify visibility gaps in your product catalog. Improve your AI readiness score and grow your chances of being cited, recommended, and purchased through AI search experiences. -
#8. Notify customers by restock alert when items are back in stock & create an out-of-stock waitlist.
Never miss a sale with Back In Stock! Alert Engine, a complete solution for managing out-of-stock products. When items are unavailable, customers can click the customizable "Notify Me" button to join your waitlist. The app automatically sends restock alerts via email once products return to inventory. Track customer demand through detailed waitlist analytics and expand your mailing list naturally. Beyond restock notifications, the app handles price drop alerts, low stock warnings, and abandoned cart follow-ups. Works seamlessly with popular email platforms like Klaviyo and supports multiple languages. The user-friendly setup takes minutes, fits most Shopify themes, and includes 24/7 customer support to help you maximize recovery of lost sales opportunities. -
#9. Drive Incredible Retention via Email, WhatsApp, SMS, Push Notification & Popups
Mergn helps Shopify merchants drive retention and repeat purchases through multi-channel campaigns and automated journeys. Engage customers at the right moments across email, SMS, WhatsApp, and push notifications with personalized messaging that builds habits and encourages reorders. Use drag-and-drop customer segmentation to group shoppers by behavior and purchase history. Launch targeted campaigns—one-off, recurring, or behavior-driven—to reach customers when it matters most. Set up automated journeys with personalized flows, smart reminders, and incentives that turn interactions into meaningful actions. Track performance with real-time analytics and reporting that shows conversions, ROI, and revenue. Behavioral and website insights inform your campaigns, helping you make data-driven decisions. Seamless custom integrations unlock even more possibilities for your store. -
#10. Add a Chat Button to your store to allow customers to message you directly.
Add a customizable chat button to your Shopify store and let customers message you directly with one click. Connect with shoppers instantly through their favorite messaging platform and provide fast customer support right from your phone. Customize the chat button's size, position, and welcome message to match your store's style. The simple setup makes it easy to start conversations with customers and manage all chats seamlessly from your mobile device. Perfect for store owners who want to improve customer engagement and offer instant support without complicated tools.
