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Best free Marketing Shopify apps in 2026 [Updated]
PickYourApp Review Team
6 min read
•
Jun 18, 2026
The best free Shopify marketing apps help merchants grow their business through customer reviews, abandoned cart recovery, email marketing, and mobile engagement. From collecting product reviews with Trustoo to recovering lost sales via WhatsApp notifications, these essential tools enable automated marketing workflows without upfront costs. Whether you need email popups for list building, restock alerts for inventory management, or direct mail campaigns for customer retention, these free marketing solutions provide the core features needed to expand your store's reach and convert more shoppers into loyal customers.
| Name | Rate on Shopify | Price | Free trial | Key features |
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#1. SendWILL (Ecomsend): grow your list with popups, send email campaigns & automate sales on autopilot.
SendWILL (Trustoo) is an all-in-one email marketing platform designed to grow your e-commerce business. Capture emails using popups, exit-intent triggers, spin-the-wheel games, and sign-up forms. Create beautiful email campaigns with the drag-and-drop editor and professional templates. Automate your marketing with welcome series, cart recovery emails, discount alerts, and customer win-back flows. Customize popup designs and email templates to match your brand perfectly. Subscribers sync automatically to Shopify and integrate with Klaviyo, Mailchimp, SMSBump, and Privy. Easy setup with no coding required. Get 24/7 support via chat or email. Drive more sales on autopilot with SendWILL. -
#2. Shopify Flow is your automation and integration platform for ecommerce.
Shopify Flow helps you run your online store more efficiently through smart automation and integration. Create custom workflows to handle everyday ecommerce tasks like marketing campaigns, order processing, inventory updates, and fraud monitoring. Save time by setting up automated processes that work exactly how you need them. Connect your store with popular tools like Slack and Google Sheets, or use hundreds of ready-made workflow templates. Whether you're managing tags, metafields, or B2B operations, Flow lets you add custom logic and unlimited actions to make your store work smarter, not harder. -
#3. TrustWILL(formerly Trustoo): collect photo&video reviews, engage customers, and build brand trust.
TrustWILL (formerly Trustoo) is a review solution that helps merchants collect and display photo and video reviews to build customer trust. The app showcases authentic customer feedback through customizable widgets that match your brand style. Merchants can gather reviews from multiple platforms including Amazon, WhatsApp, and QR codes. Automatic review request emails encourage customers to share their experiences, with discount incentives for adding photos. The app features AI-powered insights that summarize key review points and identify high-value feedback. Reviews can be auto-translated into multiple languages for global reach. Data-driven analysis shows how reviews impact conversions and performance. Visual editing tools make setup quick and easy. 24/7 multilingual support ensures merchants worldwide can use the app effectively to turn customer experiences into social proof that drives sales. -
#4. Increase sales with web push notifications & creative announcement bars with countdown timers.
Drive sales with web push notifications that connect directly with customers - no email or phone number needed. Send targeted product alerts, promotional offers, and cart recovery reminders straight to subscribers' browsers. Create eye-catching announcement bars featuring countdown timers, sale motivators, and free shipping alerts to engage shoppers. Perfect for seasonal campaigns like Halloween and Black Friday, the app includes ready-to-use push notification templates and automation tools. Set up price drop alerts, delivery updates, and promotional campaigns to keep customers coming back. The combination of push notifications and dynamic announcement bars helps turn visitors into buyers while making your store more interactive and sales-focused. -
#5. Display discounts when visitors try to leave without buying, reduce abandoned carts and browsers.
Last Second Coupon helps you recover lost sales by showing targeted discount offers when visitors are about to leave your store. Instead of letting potential customers abandon their shopping journey, this exit-intent popup app displays customizable discount offers at the right moment. You can set specific rules based on cart value, location, and pages visited to show relevant offers to the right visitors. The popup designs are fully customizable with your own images and brand elements, plus you can use ready-made holiday themes for seasonal sales. Turn leaving visitors into paying customers and reduce cart abandonment with well-timed discount offers that convince shoppers to complete their purchase. -
#6. Automated, personalized back in stock alerts with branded follow-up emails to recover lost sales.
XFlow Back in Stock Alert helps you recover lost sales by sending automated, personalized back in stock alerts to customers. Add a back in stock button to any product page to capture signups and send branded restock alerts with custom email designs. Target customers by product, collection, or segment based on their behavior and purchase history. Send unlimited follow-up emails per restocked product instead of just one restock alert. Set up simple workflows to automate your back in stock emails, then reuse templates and workflows across multiple campaigns. Track subscriber demand and performance to optimize conversions. Get notifications for your internal team when products are restocked. Includes 24/7 live chat support to help you maximize results from your back in stock campaigns. -
#7. Get indexed by LLMs: ChatGPT, Claude, Gemini, Perplexity. Generate llms.txt and track AI visibility
Kedra AI Index helps your Shopify store get discovered by AI search tools like ChatGPT, Claude, Gemini, and Perplexity. The app automatically generates and hosts an llms.txt file on your domain, making it easier for AI tools to index and recommend your products, collections, and pages to users. Run an AI readiness check to see exactly what needs improvement. Track your AI visibility over time and monitor how often your store appears in AI-generated responses. Control which AI bots can access your content, and let the app auto-refresh your llms.txt file whenever products or prices change. Your AI SEO and AEO optimization runs on autopilot after setup. -
#8. Drive Incredible Retention via Email, WhatsApp, SMS, Push Notification & Popups
Mergn helps Shopify merchants drive retention and repeat purchases through multi-channel campaigns and automated journeys. Engage customers at the right moments across email, SMS, WhatsApp, and push notifications with personalized messaging that builds habits and encourages reorders. Use drag-and-drop customer segmentation to group shoppers by behavior and purchase history. Launch targeted campaigns—one-off, recurring, or behavior-driven—to reach customers when it matters most. Set up automated journeys with personalized flows, smart reminders, and incentives that turn interactions into meaningful actions. Track performance with real-time analytics and reporting that shows conversions, ROI, and revenue. Behavioral and website insights inform your campaigns, helping you make data-driven decisions. Seamless custom integrations unlock even more possibilities for your store. -
#9. Add a Chat Button to your store to allow customers to message you directly.
Add a customizable chat button to your Shopify store and let customers message you directly with one click. Connect with shoppers instantly through their favorite messaging platform and provide fast customer support right from your phone. Customize the chat button's size, position, and welcome message to match your store's style. The simple setup makes it easy to start conversations with customers and manage all chats seamlessly from your mobile device. Perfect for store owners who want to improve customer engagement and offer instant support without complicated tools. -
#10. Call back customers that left your store's tab to another one with a blinking favicon tab animation.
Favi helps you recover abandoned carts and bring back customers who've switched to other browser tabs. This app uses a blinking favicon animation and custom tab title to grab attention and convert inactive visitors into sales. When shoppers leave your store's tab open but browse elsewhere, Favi automatically triggers a favicon animation with your custom message. You control exactly when the animation activates—whether it's when tabs become inactive, when items sit in the cart, or continuously. The app offers two animation types: typewriter and blinking text effects. Customize the animation text and favicon image to match your brand. Built-in metrics let you track how many customers and sales Favi has recovered, so you can measure the impact on your abandoned cart recovery efforts. Perfect for stores looking to recapture lost attention and turn browsing sessions into completed purchases through simple browser tab notifications.
