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Best free Loyalty and rewards Shopify apps in 2027 [Updated]

The best free Shopify loyalty and rewards apps help merchants build customer relationships and increase repeat sales through points programs, VIP tiers, and referral systems. These essential tools let store owners reward shoppers with birthday perks, purchase points, and special member benefits while encouraging word-of-mouth marketing. From customizable loyalty widgets to affiliate programs and social proof features, these free apps provide the core functionality needed to turn one-time buyers into loyal brand advocates without any upfront investment.
Name Rate on Shopify Price Free trial Key features
  • #1. Custom loyalty, Rewards & Referral program with Vip Tiers, Point Multipliers, Dedicated Loyalty Page

    Casa Loyalty Points & Rewards helps you build customer loyalty through a complete rewards program featuring points, VIP tiers, referrals, store credits, and gift cards all in one platform. Reward customers at checkout, via POS, on your dedicated loyalty page, and customer account page. This app specializes in advanced custom loyalty solutions for Shopify Plus stores. Set up point multipliers, spending goals, birthday rewards, and social media engagement rules to create a personalized experience. The loyalty program works seamlessly online and in-store with Shopify POS integration. Casa embeds directly on product pages, cart, checkout, thank you pages, and landing pages. It integrates with Klaviyo, Judge.me, Omnisend, Shopify Flow, and 25+ other apps. The platform supports multiple languages and offers 24/7 live chat with dedicated account managers and founder-led support for your loyalty program needs.
  • #2. Simple yet powerful affiliate programs to let affiliates create discounts, tracking links, and MLM

    Affilitrak makes running an affiliate marketing program simple and hands-off for your Shopify store. This affiliate program app lets you easily onboard new affiliates who can create their own tracking links and coupon codes. The app automatically tracks referrals and commissions, so you don't have to manage everything manually. Affiliates get full control to manage their own programs and generate discount codes that work seamlessly with your store. You can pay commissions automatically through PayPal or log manual payments as needed. The app supports multi-level marketing programs with tier features that run in the background without constant oversight. Whether you're just starting with affiliate marketing or expanding your existing program, Affilitrak provides the essential tools to track performance, manage payouts, and let your affiliates promote your products effectively. The straightforward interface is designed to just work, making it convenient for both store owners and affiliates.
  • #3. Use native Store Credit to set cashback and rewards for any customer action that drives retention.

    Koin is a loyalty and marketing automation solution that helps increase customer retention and repeat purchases through cashback and reward programs using Shopify-native store credit. Issue store credit for loyalty rewards or marketing campaigns without hurting your profit margins—making it the perfect discount replacement tool. Set cashback rates by product or order for both DTC customers and B2B companies on Shopify Plus. Automate rewards using pre-built Shopify Flow templates or create custom flows. Bulk edit or individually manage store credit from customer accounts with an intuitive dashboard. Promote your rewards program with widgets and send automated emails when store credit is issued. Easily migrate existing loyalty points into store credit with ready-made templates and 1:1 support. Track and manage all store credit activity through a simple dashboard that keeps everything organized.
  • #4. Grow revenue per customer through loyalty, memberships, VIP tiers, and rewards that bring them back.

    YOYO helps grow revenue per customer with loyalty programs that drive repeat purchases. Run loyalty as points, cashback, or store credit to make every return more valuable. Memberships and VIP tiers move shoppers up the value ladder with exclusive perks and member-only rewards. The referral program brings in new buyers who already trust your brand. Everything lives in the customer account portal where they can earn, redeem rewards, and track their progress right in your store. Features include customizable on-site nudges, loyalty pages, pop-ups, and POS integration. The interface needs no training and delivers conversions over vanity metrics with results you can actually measure.
  • #5. Create your loyalty rewards & referrals program to encourage customers to return for purchases

    Zing Loyalty Rewards Referrals helps merchants build a complete customer loyalty program with points earning, points redemption, rewards, VIP tiers, and referral features. Create and manage your loyalty program easily to encourage repeat purchases and motivate customers to return to your store. Award points through store-related activities, personalize customer experiences, and reach more shoppers through referrals. The app offers multilingual support for various markets and provides expert assistance whenever you need help setting up or managing your program.
  • #6. Sell subscriptions and subscription boxes. Grow recurring revenue and keep customers coming back.

    Fast Subscriptions App helps you build predictable recurring revenue by selling product subscriptions, subscription boxes, and memberships. Launch flexible prepaid plans with custom billing and delivery options, plus offer free trials to attract new customers. Reduce churn using smart payment recovery tools, automated retries, and retention offers that keep subscribers active. Customers can manage their own subscriptions through a self-service portal where they can pause, skip, swap, or cancel anytime. Track your subscription business with detailed analytics including AOV, LTV, ARPU, cohort retention, revenue calendar, and inventory forecasts. White-label branding lets you customize email domains and templates to match your store. The merchant success team provides 24x7x365 support to help you grow and manage subscriptions with ease.
  • #7. Customer loyalty program with loyalty points, rewards & VIP tiers to stimulate repeat purchases

    This customer loyalty app makes it easy to create loyalty programs with points, rewards, and VIP tiers that encourage repeat purchases. Customers can earn loyalty points for shopping, signups, and birthdays, then redeem them for discounts and freebies. Set up product-specific earning rules to increase sales of key items or collections. Create VIP tiers with exclusive perks for your most loyal customers based on points earned or money spent. Run different loyalty programs for different customer groups or A/B test to find what works best. The app includes POS integration so customers can earn and redeem points in physical stores too. Fully customize the on-site widget to match your brand and display points on product and cart pages. No coding required, with 24/7 customer support to help you launch.
  • #8. Create your loyalty and rewards program to turn first-time customers into loyal customers.

    Seal Loyalty
    Seal Loyalty

    Seal Loyalty

    4.9 (13)
    on
    Free
    Seal Loyalty helps you build lasting customer relationships through a customizable rewards program. Turn one-time shoppers into repeat customers by offering points for purchases and creating attractive redemption options. The user-friendly widget lets customers easily track their points and available rewards. Set up different earning rules, manage loyal customer accounts, and view detailed point histories. The program's design can be tailored to match your store's branding, and it supports multiple languages for international shops. Create your loyalty program today and give your customers more reasons to keep coming back to your store.
  • #9. Boost your sales with word-of-mouth marketing. Create and automate a referral program in minutes.

    1Click Referral Program
    1Click Referral Program

    1Click Referral Program

    5.0 (11)
    on
    Free
    Looking to grow your Shopify store through word-of-mouth marketing? 1Click Referral Program helps you create and manage an automated referral system that turns customers into brand advocates. Set up unique referral links and reward coupons in minutes, customize your thank you page to match your brand, and track referral orders effectively. The app includes basic reporting tools to measure your referral program's performance. With unlimited referrals and no commission fees, you can build a sustainable customer referral network that drives sales through trusted recommendations. Start your referral program today and let satisfied customers help expand your business reach naturally.
  • #10. Loyalty program with points, VIP tiers & referrals - reward every action, drive repeat sales

    Gratify is a loyalty program designed for Shopify merchants who want to reward customer actions and drive repeat sales. Launch a points and rewards program in minutes that covers purchases, signups, reviews, referrals, birthdays, social shares, and over 15 different actions. Create VIP tiers with exclusive perks and early access rewards to recognize your best customers. Run festival bonuses and special day promotions like holiday double points events to keep shoppers engaged. The app includes customizable loyalty widgets that embed across your storefront and customer accounts. Track performance through a merchant dashboard with loyalty analytics showing points issued and redemption rates. Turn one-time buyers into loyal repeat customers with a complete loyalty and referral program. A solid alternative to smile io for Shopify stores.