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Best free Customer loyalty Shopify apps in 2026 [Updated]
PickYourApp Review Team
6 min read
•
Jun 18, 2026
The Best Free Shopify loyalty apps help merchants build lasting customer relationships without spending a dime. From reward points and VIP tiers to referral programs and wishlists, these solutions offer essential tools to increase customer retention. Whether you need affiliate marketing, mobile apps, or sustainable shopping features, this handpicked collection includes top-rated free options that let you reward loyal customers, encourage repeat purchases, and grow your brand through social proof and personalized experiences.
| Name | Rate on Shopify | Price | Free trial | Key features |
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#1. Custom loyalty, Rewards & Referral program with Vip Tiers, Point Multipliers, Dedicated Loyalty Page
Casa Loyalty Points & Rewards helps you build customer loyalty through a complete rewards program featuring points, VIP tiers, referrals, store credits, and gift cards all in one platform. Reward customers at checkout, via POS, on your dedicated loyalty page, and customer account page. This app specializes in advanced custom loyalty solutions, perfect for Shopify Plus stores. Set up point multipliers, spending goals, birthday rewards, and social media engagement rules to create a personalized experience. The loyalty program embeds seamlessly on product pages, cart, checkout, and thank you pages. Run your program both online and in-store with Shopify POS integration. It supports multiple languages and integrates with Klaviyo, Judge.me, Omnisend, Shopify Flow, and 25+ other apps. Get 24/7 live chat support with dedicated managers and founder-led assistance to help you maximize your loyalty program's success. -
#2. Simple yet powerful affiliate programs to let affiliates create discounts, tracking links, and MLM
Affilitrak makes running an affiliate marketing program simple and hands-off for your Shopify store. This affiliate program app lets you easily onboard new affiliates who can create their own tracking links and coupon codes. The app automatically tracks referrals and commissions, so you don't have to manage everything manually. Affiliates get full control to manage their own programs and generate discount codes that work seamlessly with your store. You can pay commissions automatically through PayPal or log manual payments as needed. The app supports multi-level marketing programs with tier features that run in the background without constant oversight. Whether you're just starting with affiliate marketing or expanding your existing program, Affilitrak provides the essential tools to track performance, manage payouts, and let your affiliates promote your products effectively. The straightforward interface is designed to just work, making it convenient for both store owners and affiliates. -
#3. Use native Store Credit to set cashback and rewards for any customer action that drives retention.
Koin is a loyalty and marketing automation solution that helps increase customer retention and repeat purchases through cashback and reward programs using Shopify-native store credit. Issue store credit for loyalty rewards or marketing campaigns without hurting your profit margins—making it the perfect discount replacement tool. Set cashback rates by product or order for both DTC customers and B2B companies on Shopify Plus. Automate rewards using pre-built Shopify Flow templates or create custom flows. Bulk edit or individually manage store credit from customer accounts with an intuitive dashboard. Promote your rewards program with widgets and send automated emails when store credit is issued. Easily migrate existing loyalty points into store credit with ready-made templates and 1:1 support. Track and manage all store credit activity through a simple dashboard that keeps everything organized. -
#4. No Points, No coupons, No loyalty math. Simple & Seamless rewards with Cashback using store credits!
GiftKart helps you run cashback rewards programs using Shopify's native store credits. No complicated loyalty points or confusing math - just simple cashback that customers can easily understand and redeem. Create cashback campaigns based on order value with fixed amounts or percentages. Set up multiple tiers to reward different customer segments through tags or unique URLs. Design VIP programs for your most loyal customers, or run product-specific and collection-specific campaigns to move slow-moving inventory. The app includes customizable widgets that show customers their cashback value during shopping. Advanced rules let you exclude shipping, discounts, and taxes from cashback calculations. Everything works seamlessly with Shopify store credits, making it easy for customers to receive and spend their rewards. Perfect for stores looking to improve customer retention without relying heavily on discounts. -
#5. Boost sales with Wishlist features - let shoppers save favorites in a personal wish list
Let customers save their favorite products to a wishlist and buy later. This wishlist app works out of the box—adding a customizable wishlist button near Add to Cart that saves items automatically. Shoppers can manage their saved products and add items to cart anytime, even without creating customer accounts. Track top saved products, wishlist value, and shopper activity to understand buying intent. Customize text, colors, icons, and button placement to match your store brand. With flexible design settings and support for 15 languages, this wishlist feature fits perfectly into any Shopify store and helps increase sales. -
#6. Maximize retention with Loyalty program, rewards program, loyalty points, referrals, VIP tiers
Kefi helps stores focus on customer loyalty and retention through a complete rewards program. Built around loyalty points, referrals, and VIP tiers, this loyalty program rewards shoppers for purchases, signups, visits, birthdays, and referrals. Customers earn points they can redeem for discounts, free shipping, free products, or store credit. The referral program encourages customers to refer friends, with both earning reward points. VIP tiers recognize your best customers and drive repeat purchases while increasing AOV and lifetime value. The branded loyalty widget appears on product pages, cart drawer, loyalty page, and account page, keeping your rewards program visible. Focus on customer retention without ad spend and build lasting relationships with shoppers who keep coming back. -
#7. Revolutionized checkout optimization with branded shipping protection, cashback, & climate impact.
Deliver a better post-purchase experience with shipping protection, cashback rewards, and sustainability tracking all in one solution. This eco-friendly checkout platform helps you manage claims efficiently while showing customers their environmental impact through customizable displays and counters. From white-labeled emails to branded claims processing, you can build customer trust and encourage repeat purchases while making a real difference. Track sustainability metrics and claims data directly in your merchant portal, and customize the entire experience to match your brand's unique needs and customer service goals. -
#8. Create your loyalty rewards & referrals program to encourage customers to return for purchases
Zing Loyalty Rewards Referrals helps merchants build a complete customer loyalty program with points earning, points redemption, rewards, VIP tiers, and referral features. Create and manage your loyalty program easily to encourage repeat purchases and motivate customers to return to your store. Award points through store-related activities, personalize customer experiences, and reach more shoppers through referrals. The app offers multilingual support for various markets and provides expert assistance whenever you need help setting up or managing your program. -
#9. Your Growth Engine for Recurring Sales.Product Subscriptions app Without the Hassle.Subscribe & Save
Turn one-time buyers into loyal subscribers and unlock predictable recurring revenue with this subscription app. Launch product subscriptions, subscription boxes, and subscribe and save offers in minutes without the complexity. Set up weekly, monthly, or custom billing schedules tailored to your store. Sell subscriptions with flexible options including free trials, free gifts, bundle subscriptions, fixed subscription boxes, and membership plans. Offer tiered discounts, custom shipping, and loyalty incentives to keep customers coming back. Mystery boxes help increase AOV and improve customer experience. Track subscription revenue and optimize performance with real-time analytics. Automatic payments make recurring billing simple for both you and your shoppers. Start growing consistent revenue with subscription bundles and save features designed for your business. -
#10. Create a powerful loyalty & rewards program, points and VIP tiers that drives customers retention
Build customer loyalty with a complete rewards program that's easy to customize for your Shopify store. Let customers earn points through purchases, birthdays, signups, and other actions while creating VIP tiers that recognize your most valuable shoppers. The program includes referral rewards, points expiry settings, and manual adjustments - all without coding needed. Track customer engagement through real-time insights and optimize your rewards to increase repeat purchases. With dedicated loyalty pages and 12+ earning rules, you can create a points program that naturally fits your brand and keeps customers coming back. Get 24/7 priority support and helpful migration tools to ensure your loyalty program runs smoothly.
