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Best FREE Marketing and conversion Shopify apps in 2025

Discover apps designed to elevate your store's marketing and conversion. From SEO to social media, find the tools you need to attract and convert customers.

Marketing and conversion Shopify apps

The Shopify Marketing and Conversion category features various apps designed to help merchants attract customers, optimize their marketing efforts, and increase sales through various strategies, including email marketing, social media integration, and search engine optimization. These apps offer solutions for advertising, cart recovery, content marketing, direct marketing, email marketing, promotions, SEO, and upselling and cross-selling, aiming to enhance the shopping experience and drive customer engagement and retention.

Key Points:

  1. Email Marketing Integration: Apps like Shopify Email and Klaviyo enable merchants to execute effective email marketing campaigns, offering features for automation, customer segmentation, and performance analytics.
  2. Social Media and Advertising Tools: Platforms such as Facebook & Instagram, and TikTok are integrated through specific apps, allowing for direct marketing and sales on these massive social networks.
  3. SEO and Search Optimization: Tools dedicated to improving search engine visibility and on-site search functionality help stores attract more organic traffic and enhance user experience.
  4. Customer Reviews and Social Proof: Product Reviews Apps empower stores to showcase customer feedback, fostering trust and increasing conversion rates.
  5. Upselling and Cross-Selling: Features available through various apps assist in maximizing order value by recommending related products or upgrades at key points in the shopping process.
  • #1

    Build your email list & offer discounts using a beautiful popup that converts visitors to customers

    Using TYDAL Popups you can expand your audience by encouraging your visitors and customers to subscribe to your marketing list. You can customize the discount and pop up window any way you like, with our easy to use design style editor. Choose when and where your popup displays displays on your store using the form display rules settings. After a customer submits their email, the opt-ins are automatically added directly to your Shopify customer list for you to use in your email marketing.
    TYDAL Popups ‑ Email Pop ups
  • #2

    Sell more with Volume discount, bulk discount, mix and match & Frequently Bought Together offers

    Boost your AOV: Boost your sales using bundles, quantity discount, BOGO (Buy One Get One FREE), upsells, Pumper, rebuy order, Volume, tiered pricing, Volume discount, wide bundles, tiered discount, Bundle & Bulk, frequently bought together & Quantity Breaks. Select your product, add quantity breaks (OCU) or a wide bundle, kaching bundle builder, Display discounted prices, mix and match, customize the style & publish. By increasing the average order value (AOV), you can boost revenue.
    Rapi Bundles Volume Discount
  • #3

    TT Reviews Import, One-click AliExpress reviews export, Integration with trustoo.

    Channelwill Trustoo.io quickly collect reviews from AliExpress and export them.Support multiple languages, 7*24 hours service.
    Trustoo Ali Reviews Importer
  • #4

    One click upsell and cross sell. Show frequently bought together product upsell & related products.

    Boost your AOV with the Essential Upsell app, offering customizable product upsell & cross-sell & "add to cart" widgets. Display frequently bought together (FBT), related products & product addons on product page & cart drawer. Create tailored upsell and cross-sell strategies with "also like" product recommendations, product bundles, buy x get y & one-click upsells. Offer pre-purchase discounts & automatic promotions to drive conversions with recommended products & cart frequently bought items.
    Essential Upsell & Cross Sell
  • #5

    Boost Average Order Value and CR with free shipping bar, upsell cart, cross-selling and free gifts

    Our app takes your cart customization to the next level, providing far more in-depth options compared to default cart settings. Cart can be designed to match your brand objectives. Maximize your AOV with features like multiple currencies rewards bars, cart upsells, extra gifts, and discounts. The sticky cart button ensures easy navigation and access from any pages on your store, reducing cart abandonment and increasing conversion rates.
    Opus Cart Upsell Cart Drawer
  • #6

    Promote BFCM sales with sale banners, banner sliders, sales pop up, sales timer, sale tag, timer bar

    BSS: Sale banner, sale pop-ups help you create and fully customize eye-catching banners or pop-ups to grab your customers' attention. It provides various banner types: promo banner, sale banner, free shipping banner,... and displays multiple banners on different product page with specific customers by custom position. Countdown timers: sale countdown, timer bar and sale timer create a sense of urgency and encourage faster purchasing decisions.
    B: Banner Slider, Sales Pop Up
  • #7

    Draw attention to products with catchy product labels, badges, and stickers, improve conversion rate

    Lably provides various types of catchy labels & badges that help you motivate customers to make more purchases in your store. You can upload your images or use our pre-designed labels library to make attractive propositions for any holiday or special sale. Customize position, size, font, colors, and other display settings. Select display conditions for your sales propositions and create efficient campaigns.
    Product Labels & Badges—Lably
  • #8

    Boost Your Profits & AOV with Quantity Breaks, Mix and Match and Frequently Bought Together Bundles

    Boost your Average Order Value (AOV) and profits with Xboost’s top features: Quantity Break (Volume Discount), Product Bundle, and Mix & Match. Quantity Break offers greater discounts for larger quantities, Product Bundle encourages multi-item purchases, and Mix & Match provides flexible discounts across product groups. With Xboost’s intuitive setup, customizable styles, and live preview, optimizing your discount strategy and offers is effortless.
    Xboost Bundle Quantity Breaks
  • #9

    A Better → Faster subscription (abonnement) & COD app, helping upsell and sustain recurring revenue

    Joy automates subscriptions, creating subscribe and save widget, subscription boxes that help you upsell. With full visibility, you can manage every detail with ease (subscriptions, subscribers, COD orders, and discounts). No matter what subscription payment you use, Joy makes your subscription more accessible with COD form, offering your wannabe subscribers an option to pay with cash on delivery. 'Abonnements' are also made easier with our 24/7 available support team.
    Joy Subscription App, COD Form
  • #10

    All-in-one noti to trigger FOMO w/ visitor counter, sales pop up, low stock counter & product review

    Why am I getting lot traffic but not any sales? This question pops up a lot on Shopify Community. We got it! Let's convert your visitors into customers with just one click to build trust for your store. Attract new customers with live visitor counter, sales pop up & product reviews. Let's boost customer engagement with gamification box, trigger FOMO and reduce cart abandonment rate with low stock counter, inventory alert & flashing tab. Don't forget to check the Analytics to see the results!
    Snap Noti FOMO Stock Counter