Pen & Paper Conversion Tracker

Pen & Paper Conversion Tracker solves tracking gaps caused by iOS updates and cookie restrictions through reliable server-side tracking. The app captures complete visitor journeys even when ad blockers are active, helping you maintain accurate customer data. By automatically identifying anonymous visitors and connecting their shopping activities across mobile and desktop, you get a clear view of the customer journey. The app seamlessly integrates with Klaviyo for better email marketing and Meta Conversions API for improved ad performance. All tracking remains privacy-compliant, following GDPR and CCPA requirements, while ensuring you don't miss valuable customer interactions and conversion opportunities.