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Best alternatives for Nabu: Google Ads Retargeting Shopify app in 2026 [Updated]

Nabu: Google Ads Retargeting
Drive better ad performance across multiple platforms with essential tracking and analytics apps for your Shopify store. From Facebook and TikTok pixels to Google Ads conversion tracking, these apps help you monitor campaign success, retarget customers, and optimize your ad spend. Get precise data through server-side tracking, conversion APIs, and automated product feeds for social media shops and marketing channels.
    • #1. Bring your products in front of Facebook, Instagram, Tiktok, Twitter and Pinterest social audiences.

      Free plan available | Free trial available
      Turn your Shopify store into a social shopping destination with seamless integration across Instagram, Facebook, TikTok, Pinterest, and X (Twitter). This social commerce app lets you create shoppable posts and stories that enable customers to browse and purchase products directly within their favorite social platforms. Schedule and publish content across multiple social channels, including Instagram reels and stories. Make social selling easier by connecting your product catalog to Instagram Shop, Facebook Shop, and other social marketplaces. Perfect for merchants looking to expand their reach through social media marketing and provide a convenient shopping experience where their customers already spend time.
      Install from Shopify App Store
      Instagram & Facebook InstaShop
    • #2. Send personalized one-off or triggered postcard campaigns to customers & prospects. As easy as email

      Free plan available
      PostPilot makes direct mail marketing as simple as sending email campaigns. Send personalized postcards and mini catalogs to both customers and prospects through one-off or automated triggered campaigns. The platform offers full-funnel solutions including website retargeting, cart abandonment recovery, customer winbacks, and loyalty programs. With PostPilot's in-house printing facilities and expert design services, you get superior quality and performance whether sending single cards or large-scale campaigns. Track your direct mail ROI and campaign results in real-time through an intuitive dashboard. Unlike digital channels, direct mail bypasses spam filters and algorithm changes, creating a reliable marketing channel for your business. The platform combines expert strategy, proprietary data, and seamless execution to deliver exceptional results.
      Install from Shopify App Store
      PostPilot Direct Mail Platform
    • #3. Capture and leverage first-party data to improve your marketing performance.

      From $299/month
      Improve your marketing performance with comprehensive first-party data tracking and analytics. Aimerce captures visitor data through server-side tracking, bypassing ad blockers and iOS limitations while extending tracking duration from 7 days to a full year. Track customer journeys across devices and sessions, enriching visitor profiles for better insights. The platform seamlessly integrates with Klaviyo for targeted email campaigns and Meta Event Manager for improved ad performance. Monitor cart abandonment, recover checkout data, and measure revenue impact through clear dashboards. Get more value from your marketing efforts with accurate first-party data and extended visitor tracking capabilities.
      Install from Shopify App Store
      Aimerce First‑Party Pixel
    • #4. Submits Product Feeds for Google Shopping, Microsoft, Meta. Supports multi-country/currency/language

      From $4.99/month | Free trial available
      This app submits product feeds to Google Shopping, Facebook & Instagram Shops, Pinterest Ads, Microsoft Advertising, and 15+ platforms. It supports Google Shopping Ads, Google Free Listings, Meta Advantage+ Catalog Ads, and Google Local Inventory Ads. Set up Performance Max (PMAX) and Microsoft Feed-based Audience campaigns with ease. The app integrates conversion tracking, remarketing tagging, Google Analytics 4 (GA4), and Advanced Consent Mode through Web Pixels API. It works with Shopify Markets for multi-language, multi-currency, and top-level domains. Features include automated discounts, Google's Delivery Speed Estimates, bulk editing, metafields mapping, filtering options, automated feed rules, promotions feed, direct checkout link template, and category-specific fields for Facebook Product Catalog.
      Install from Shopify App Store
      Simprosys Google Shopping Feed
    • #5. Google Tag Tracking with 1-click install of Google Pixel. Enhanced Conversions & Upsell Tracking.

      Free to install | Free trial available
      Simplify your Google Ads conversion tracking with this easy-to-use pixel installation app. Instead of dealing with manual code implementation and frequent Google Ads updates, get accurate tracking with just one click through Google Tag (Gtag). The app automatically maintains current conversion tracking codes, eliminating technical headaches and theme file editing. Track everything from purchase conversions to shipping costs precisely, while supporting enhanced conversions for privacy-safe data sharing. Works seamlessly with both individual and sub-accounts, preventing common issues like duplicate conversions or missing values. Perfect for merchants who want reliable Google Ads tracking without touching code or requiring technical expertise.
      Install from Shopify App Store
      Nabu for Google Ads Pixel
    • #6. Boost ROI and LTV with better understanding of your customers across marketing channels.

      From $299/month | Free trial available
      Convbox Analytics helps you understand exactly how customers find and buy from your store across different marketing channels. Track conversion rates accurately and see which channels truly bring in sales versus just claiming credit. Map customer journeys from first click to purchase, analyze influencer performance beyond surface metrics, and identify your best-selling products. With real customer feedback and detailed attribution data, you'll know where to focus your marketing budget for the highest ROI. Make smarter decisions about your marketing spend by seeing the complete picture of how customers interact with your store.
      Install from Shopify App Store
      Convbox Analytics
    • #7. Optimize ads via Pixel tracking on Facebook, Meta, TikTok, Snapchat — boost COD capture effectively.

      Free plan available | Free trial available
      Zotek helps you track conversions across TikTok Pixel, Facebook Pixel, Meta Pixel, and Snapchat with unlimited pixel tracking capabilities. The app uses Conversion API and server-side tracking to bypass iOS 14 restrictions and ad blockers, ensuring accurate attribution for all your ad campaigns. Get precise insights through real-time reports, UTM parameters, and advanced event data to improve your ROAS and make data-driven decisions. The app automatically syncs your Facebook and TikTok product catalogs to keep your product feed current. Product Analytics identifies your best sellers to optimize retargeting strategies. Setup takes just 2 minutes with no coding required. Track multiple pixels across platforms, capture every conversion, and scale your store with confidence using accurate tracking data.
      Install from Shopify App Store
      Ⓩ TikTok Pixel Meta Pixel
    • #8. Master your TikTok Ads with ease - grab your trio of TikTok Pixel, TikTok Events API and Feed

      Free plan available | Free trial available
      TikTok advertising becomes simpler with Omega's comprehensive tracking solution. This independent app combines TikTok Pixel integration, Events API, and product catalog management in one dashboard. Track multiple pixels automatically, monitor real-time events, and understand your customers' journey through detailed UTM tracking. The app syncs your product catalog every hour to keep your dynamic ads current and effective. With the new Campaign Builder feature, you can create and monitor TikTok ads directly within the platform. Get around iOS 14.5 limitations while maintaining accurate tracking of your ad performance. View your complete sales funnel, from ad engagement to purchase, and make data-driven decisions to improve your TikTok marketing ROI.
      Install from Shopify App Store
      TikShop: Omega Pixel & Catalog
    • #9. Server-side tracking & GTM for GA4, Google Ads, Facebook, and TikTok with easy Google Tag set up

      Free plan available | Free trial available
      Get accurate conversion tracking for your Google Ads and GA4 campaigns with TagFly's server-side tracking solution. Our prebuilt Google Tag Manager containers make setup quick and simple, letting you track conversions across Facebook (Meta), TikTok, and Twitter (X) without impacting site performance. The server-side approach ensures reliable data collection even with iOS limitations, while maintaining full GDPR and CCPA compliance. Monitor real customer interactions across multiple advertising channels from one central dashboard - no coding needed. TagFly delivers the precise tracking data you need to measure campaign success and make informed marketing decisions.
      Install from Shopify App Store
      TagFly Google Ads, Tag Manager
    • #10. Create Facebook Pixels / Meta Pixels / Instagram Pixels with Server-Side Tracking & Conversion API

      Free to install | Free trial available
      Install and manage multiple Facebook Pixels, Meta Pixels, and Instagram Pixels without any coding or manual theme changes. The app provides server-side tracking through Conversion API, helping you maintain accurate conversion data even with iOS 14 privacy restrictions. Track essential Facebook events including purchases, add to cart actions, checkout steps, view cart, product searches, and view content across all your pixels. The advanced matching feature enables more precise ad targeting while maintaining user privacy. Set up your Facebook and Meta pixels instantly with one click and get comprehensive conversion tracking for better ad performance and ROI measurement. Perfect for businesses running Facebook Ads or Meta Ads campaigns who need reliable tracking and detailed customer journey insights.
      Install from Shopify App Store
      Meta & Facebook Pixels by Nabu